Experience

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  Ipsen

  • Cambridge, Massachusetts, United States

  • Director, Global Rare Disease Awareness

    • Jan 2020 - Present
    • Cambridge, Massachusetts, United States

    Led launch of global rare disease awareness campaigns for ultra-rare conditions FOP and SPIGFD and the creation of global campaign for SOHONOS® the first approved treatment for FOP

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  Takeda

  • Cambridge, Massachusetts

  • Director Patient Marketing Rare Disease PI Portfolio

    • Nov 2018 - Oct 2019
    • Cambridge, Massachusetts

    Led patient marketing efforts for the Primary Immunodeficiency portfolio a division of the rare disease immunology business unit.

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  EMD Serono, Inc.

  • United States
  • Pharmaceutical Manufacturing
  • 700 & Above Employee

  • Associate Director Global Marketing MAVENCLAD

    • Feb 2017 - Nov 2018

    Worked cross-functionally to develop and deploy Global Strategy for launch of MAVENCLAD, a novel treatment for MS. Ensured successful integration and seamless execution of all HCP marketing efforts for the MS franchise across both traditional and digital channels.

  • Associate Director US Marketing Neurology & Immunology

    • Aug 2014 - Feb 2017

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  Health4Brands

  • Greater Boston Area

  • SVP, Management Supervisor

    • Apr 2013 - Apr 2014
    • Greater Boston Area

    Led disease state awareness initiatives for the Genzyme Rare Disease Business, including Pompe, Fabry, and Gaucher disease.

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  McK Healthcare

  • 200 State Street Boston

  • Senior Group Account Director,Global

    • Apr 2012 - Apr 2013
    • 200 State Street Boston

    Global lead for launch of new campaign for Neupro with dual indications for Parkinson's disease and Restless Leg Syndrome. Worked closely with global brand team to leverage US launch creative allowing for universal adoption of the campaign elements across all major markets.

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  Motivation Mechanics

  • Philadephia

  • VP, Customer Commercial Strategy

    • Oct 2009 - Apr 2012
    • Philadephia

    Marketing professional with a strong record of leadership and achievement in the areas of brand and franchise management, strategic brand planning, and new product launches all of which are driven by the key learnings of expert market research. Skilled at leading cross-functional teams and develo...

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  KnoJAK Strategic Marketing

  • Prinicipal

    • Jun 2004 - Sep 2009

    Strategic Marketing Consultant New Business Development ExpertSeasoned well-connected marketing professional with consistent track record of performance

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  The Hal Lewis Group

  • Strategic Marketing Director

    • Jan 2000 - Jun 2004

    Toprol XL strategic lead on brand relaunchLed U.S. launch of MIRENALed strategy for Berlex Female Healthcare Division product portfolio of hormone replacement and contraceptives.Launched Reyataz and led strategy for BMS Virology Franchise

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  Wyeth

  • Sales, Sales Management, Sales Training, Marketing

    • May 1986 - Jan 2000
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  Beth Israel Deaconess Medical Center

  • Research Assistant

    • May 1984 - May 1986