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Bio

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Jessica Jacobson is a seasoned marketing professional with extensive experience in marketing communications, digital marketing, and product development. She has managed marketing programs for companies like Apache Stainless Equipment Corporation and Nercon Eng. & Mfg., Inc., and has developed and implemented marketing strategies, managed advertising and marketing efforts, and coordinated trade shows and events. She holds a Master's Certificate in Marketing Communications from the University of Wisconsin-Madison and a Google Analytics certification.

Credentials

  • Google Analytics
    -
    Apr, 2011
    - May, 2026

Experience

    • Marketing and Communications Manager
      • Mar 2013 - Present
      • Beaver Dam, WI

      Focusing on helping Apache maintain a comprehensive marketing communication program, I am tasked with developing and maintaining marketing and collateral materials for four groups. Other responsibilities include: website management; writing for search engines, usability, interactivity and call t...

    • Marketing Communications Manager
      • Sep 2000 - Mar 2013

      Develop and manage advertising, marketing and communication strategies for Nercon and its three divisions. Write and develop content for web sites, blogs, literature, e-promotions, direct mail and multi-media materials to promote transformations in product and service strategies. Coordinate live...

    • Marketing Consultant
      • 2005 - 2005

      I created Marketing materials including interactive presentations and print collateral for U-Tech to communicaticate their position and consulting concepts to businesses and non-profit organizations.

  • Bemis Company, Inc.
    • Oshkosh, Wisconsin Area
    • Packaging Communications Specialist
      • Aug 1993 - Sep 2000
      • Oshkosh, Wisconsin Area

      Coordinated, developed and edited internal and external communications through, print, presentations, displays, video and internet. Worked directly with customers, sales, marketing and printing specialists to develop packaging concepts for print. Presented and maintained training program for empl...

    • Sales and Marketing Coordinator
      • 1990 - 1993

      Designed and developed advertising and direct mail campaigns. Tracked sales programs and awards for insurance sales partnering agencies. Coordinated sales and training events both in-house and at off-site resort locations.

Education

  • 2003 - 2008
    University of Wisconsin-Madison
  • 2011 - 2011
    Google Seminars for Success
  • 1983 - 1986
    University of Wisconsin-Platteville

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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