Experience

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  Homestead Real Estate

  • Napa, California, United States

  • Founder | Broker

    • Aug 2020 - Present
    • Napa, California, United States

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  Coldwell Banker Brokers of the Valley

  • Napa Valley, California

  • Realtor

    • Jan 1996 - Aug 2020
    • Napa Valley, California

    Coldwell Banker Brokers of the Valley is the #1 Coldwell Banker office in California with 130+ agents and the #2 office in the United States. * Achieved the status of #1 sales agent in the office for 7 consecutive years, selling over 100 homes per year in one of the most challenging markets in the country. * Coached Coldwell Banker Realtors on such topics as sales, lead generation, working with buyers and sellers, negotiating contracts, overcoming objections, business planning, accountability systems, and many other sales and business topics. Agents who implemented these coaching strategies were consistently in the top 1% of the company. * Coached over 300 high-producing real estate agents nationwide by teaming with Mike Ferry Organization and conducting teleseminars and one-on-one phone coaching (2002 – 2005). Agents who implemented these coaching strategies increased their bottom line by at least 20% annually.* Authored two books for real estate professionals, both of which became best sellers in their category: Secrets to Real Estate Success: Increase Your Efficiency and Profits in 90 Days or Less and Kick It Up a Notch Marketing: 25 High Impact Marketing Strategies for Real Estate Professionals (co-authored). The public’s response to these books is what prompted the founding of MyZhone.com.

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  MyZhone, Inc.

  • Founder and CCO

    • Jan 2005 - Feb 2008

    MyZhone.com developed and marketed a business development software platform and offered results-driven sales coaching that enabled salespeople to improve their processes and their profits. * Founded the company with a sales coaching model and then brought in the teams to build the software platform so the company would have a scalable product for sustained long-term growth. * Started with a core team of 4 people and grew the company to 75 employees.* Increased the company’s revenue by at least 200% per year for three consecutive years by focusing on strategic goals and initiatives.* Prospected for clients by presenting national seminars to over 100,000 salespeople. On average, 50% of attendees engaged the company’s services in some capacity. * Sold the company and software in 2008.

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  Produce for Less

  • Founder

    • Jan 1990 - Jan 1998

    Produce for Less was a wholesale supplier of fruits and vegetables to both restaurants and grocery stores, as well as an exporter to Japan. * Started the company with a $300 investment. By 1998 the company was generating $24 million in annual sales.* Opened operations in the San Francisco Produce Market. Opened additional retail locations in Napa, CA and Salinas, CA