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Jerry Howard

Founder at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Predictive Branding</span>
Intro Book
Marketing and brand management expert with 24+ years of experience in strategy, leadership, and global brand development.
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Location
Boston, Massachusetts, United States, US
Skills
  • Strategy
  • Marketing Strategy
  • Brand Management
  • Marketing
  • Business Strategy
  • Show all
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Bio

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Jerry Howard is a seasoned marketing and brand management expert with 24+ years of experience in strategy, leadership, and global brand development. He has led teams at top companies like The Coca-Cola Company, Procter & Gamble, and founded Predictive Branding. Howard has also served on the board of Water.org and has expertise in market planning, customer insight, and strategic partnerships. With a strong background in marketing strategy, brand management, and leadership, Jerry Howard is a highly sought-after professional in the industry.

Experience

  • Predictive Branding
    • Boston, Massachusetts, United States
    • Founder
      • Jan 2018 - Present
      • Boston, Massachusetts, United States
  • Helm ESG
    • Boston, Massachusetts, United States
    • Consulting Lead
      • Jul 2022 - Present
      • Boston, Massachusetts, United States
  • Strategy First Partners
    • Principal and Co-Founder
      • Feb 2000 - Present
  • Water.org
    • Kansas City, Missouri Area
    • Board Member / Board Chair / Strategic Advisor
      • 2002 - 2016
      • Kansas City, Missouri Area

      Co-founded by Matt Damon and Gary White, Water.org is a nonprofit organization that has transformed hundreds of communities and millions of lives in Africa, South Asia, and Central America by pioneering access to safe water and sanitation through microfinance-based, sustainable solutions.* Serve...

  • The Coca-Cola Company
    • Global Brand Director
      • 1996 - 2000

      Led the senior brand team to create the global strategic positioning, global communications, marketing plan best practices, emerging market strategy, and approaches to properties like Olympics and World Cup Football. * Delivered record volume and profit for four consecutive years.* Collaborated...

  • Procter & Gamble
    • Marketing Director
      • 1985 - 1996

      Led marketing for the P&amp;G Japan Beauty Care business that included several of the largest and most profitable consumer brands in the company’s Japanese portfolio.* Launched new brands and grew established ones, accelerating top and bottom-line revenue despite tenure coinciding with the worst...

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Industry Focus. “Marketing and Advertising”

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