Experience

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  Pulse Insights

  • Co Founder
• 

  Pulse Insights - Enhanced Voice of Customer

  • Greater Boston Area

  • Co Founder

    • Oct 2015 - Present
    • Greater Boston Area

    Pulse Insights (www.pulseinsights.com) is a customer experience optimization platform that leverages voice of customer data combined with deep industry expertise to create agile learning programs that drive material improvement in the metrics that matter for our clients.

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  Johnson & Johnson - DePuy/Synthes

  • Raynham, MA

  • Worldwide Director of Digital Strategy & Platforms

    • Apr 2013 - Oct 2015
    • Raynham, MA

    Charged with developing and executing a global strategy to leverage current and future digital assets, including web, mobile, e-Commerce, and social media to drive material business value.• Elevated the business driver capability of our cross franchise digital center of excellence by o Deployi...

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  Sophelle

  • Greater Boston Area

  • E-Commerce Practice Leader

    • Jun 2012 - Apr 2013
    • Greater Boston Area

    Working with Sophelle's Fortune 500 clients to enhance and expand their e-Commerce businesses.

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  Zeo, Inc.

  • Newton, MA

  • Vice President of E-Business & Mobile Commerce

    • Feb 2009 - May 2012
    • Newton, MA

    Formulate and lead execution of nationwide strategy to drive sales, business development, channel development, public relations, and on- and offline marketing campaigns including print and TV.• Enabled 1st sales for startup company, leading team to build entire infrastructure and partnerships.• G...

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  Panasonic North America

  • Secaucus, NJ

  • VP of E-commerce

    • Nov 2006 - Feb 2009
    • Secaucus, NJ

    Accountable for management of company’s direct website at www.panasonic.com and for increasing sales of Panasonic products online without causing channel conflict. Set e-commerce strategy, communicate vision to President and CEO, and build consensus among company’s upper-level management regardin...

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  Home Decor Products, Inc.

  • Edison, NJ

  • VP of Marketing

    • 2002 - 2006
    • Edison, NJ

    Ensured effective marketing, both online and offline, of all company products, which encompassed 650K unique offerings representing 1.2M SKUs across 9 different websites. Charged with growing revenues while simultaneously capping ad spending at 8% of sales. Presided over PR and ad sales functions...

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  Excite@Home

  • Redwood City, CA

  • Director of Production Consulting

    • 1999 - 2002
    • Redwood City, CA

    Provider of cable internet access and interactive content to millions of US customers. Annual revenues totaled $30B at its height.Partnered with ad agencies and national Fortune 1000 clients, including IBM, Apple Computer, BMW, SharperImages, Procter & Gamble, and others, to create interactiv...