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Jennifer Mathews

Editor. Writer. Creative. at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Ballpoint Pencil</span>
Intro Book
Jennifer Mathews, a seasoned marketing expert with extensive experience in strategy, product development, and online marketing, holds a Post-Graduate Diploma in Management and a BA in Psychology and English from the University of the Witwatersrand.
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Location
Bunbury, Western Australia, Australia...
Languages
  • English Native or bilingual proficiency
  • Afrikaans Native or bilingual proficiency
Skills
  • Business Strategy
  • Product Development
  • Email Marketing
  • Seo
  • Budgeting
  • Show all
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Bio

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Jennifer Mathews, a seasoned marketing expert, resides in Bunbury, Western Australia. With a strong foundation in psychology and English, Jennifer has honed her skills in business strategy, product development, and digital marketing. Her expertise spans multiple industries, including marketing consultancy, online marketing, and social media management. Jennifer holds a Post-Graduate Diploma in Management and a BA in Psychology and English from the University of the Witwatersrand. She is proficient in Afrikaans and English, with native-like fluency in both languages.

Experience

  • Ballpoint Pencil
    • Editor. Writer. Creative.
      • Dec 2019 - Present

      Skilful Editor and Ghostwriter bringing people's books to life.Other skills include independent publishing, proofreading, transcriptions and illustrations.Copywriting of various pieces: blog posts, website content, articles, and more.www.ballpointpencil.com

  • Kalamazoo Marketing
    • Johannesburg Area, South Africa
    • Member
      • Aug 2012 - Present
      • Johannesburg Area, South Africa

      Marketing consultancy services to SMME and corporates

  • Kelly Group
    • Johannesburg Area, South Africa
    • Online Marketing Manager
      • Jan 2010 - Aug 2012
      • Johannesburg Area, South Africa

      Management of the marketing, advertising and promotional activities for TalentOcean, the Group’s online career portal, as well as ongoing product development.Product development of the White Label version of TalentOcean for the Group’s various brands.Working with brands on website updates and soc...

  • Kevro
    • Durban
    • Marketing and Sales Manager
      • May 2009 - Dec 2009
      • Durban

      Nature of Work: Full marketing and sales management functionMarketing• Showroom management• Updating of company website• Email campaigns• Magazine advertising• Product launches and events• Sponsorships• Collation of 2010 Soccer World Cup product manualSales• Management of internal sales team, inc...

  • Kalamazoo Marketing
    • Member
      • Mar 2008 - Apr 2009

      Nature of Work: Marketing consultancy services to SMME and corporates Projects completed:• Launch of Auto Trader Insurance offering via joint venture with Telesure (owners of Hippo and all related insurance brands)• Auto Trader Radio advertising campaign – media strategy, production and schedulin...

  • AutoTrader SA; Trader Media Group
    • Johannesburg Area, South Africa
    • Marketing Manager & EXCO Member (South Africa)
      • Jul 2004 - Feb 2008
      • Johannesburg Area, South Africa

      Nature of Work: Management and implementation of the national company Marketing and Communications Strategy in its entirety.Management and forecasting of Marketing budget (R7,5 million).Management of printing and distribution of all titles nationally (5 titles; 700 pages per week).Key strategic r...

  • Traderef
    • Channel Manager
      • Nov 2003 - Jun 2004
  • Afrikings
    • Manager: Strategic Marketing & Communications
      • Jun 2003 - Sep 2003
  • ITS
    • Marketing Consultant
      • Nov 2001 - May 2003
  • PPS
    • Marketer Consultant
      • Nov 2000 - Oct 2001
  • PAG
    • Personnel Consultant
      • Apr 2000 - Oct 2000

Education

  • 2012 - 2012
    University of Stellenbosch Business School and Quirk Education
  • 2002 - 2003
    Wits Busines School
  • 1995 - 1997
    University of the Witwatersrand
  • 1992 - 1994
    University of the Witwatersrand

Suggested Services

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Industry Focus. “Writing and Editing”

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