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Bio

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Jennifer Leuenberger Smith is a seasoned marketing professional with 20+ years of experience in advertising, marketing communications, and leadership roles. She has held positions as Account Director, Owner, Marketing and Advertising Consultant, Regional Marketing Director, Integrated Media Manager, Account Supervisor, and Senior Account Executive. Jennifer graduated Cum Laude with a Bachelor of Business Administration in Marketing from Butler University.

Experience

  • Mindgruve
    • United States
    • Account Director
      • Jan 2022 - Present
      • United States

  • Jen Ann Handmade
    • Greater Los Angeles Area
    • Owner
      • Jan 2017 - Present
      • Greater Los Angeles Area

  • Zinod
    • Greater Los Angeles Area
    • Marketing And Advertising Consultant
      • Oct 2016 - Present
      • Greater Los Angeles Area

      Augmented & Virtual Reality Services

    • United States
    • Restaurants
    • 700 & Above Employee
    • Regional Marketing Director
      • May 2018 - Jun 2019

    • Integrated Media Manager
      • Jan 2011 - May 2018

    • Account Supervisor
      • Feb 2010 - Jan 2011

      Supervisor over client and franchisee relations for all Popeyes locations in the East region. Responsibilities include maintaining budgets, guiding strategic creation of annual media plans, presenting at co-op and executive board meetings, developing monthly marketing and advertising communications and calendars, leading support staff and being the expert on each market in terms of sales, projections, research, brand history and competition.

    • Account Supervisor
      • Sep 2006 - Feb 2010

      Lead account person responsible for management of multiple SUBWAY® restaurant markets throughout the country. Set strategic and executional direction, maintain relationships and supervise support staff on day-to-day requirements on the business. Regularly present at bimonthly/quarterly meetings to each local market’s advertising board members and franchisees. Manage monthly cash flow, sales projections, promotional calendar and market communications. Achieved double-digit sales growth during poor economy, outperforming competitors.

    • Senior Account Executive
      • Sep 2005 - Sep 2006

    • Account Executive
      • 1999 - 2005

      Primary account service person on the Central, Delta and Dillons divisions of Kroger Grocery Stores. Was day to day client contact, lead the broadcast function from information gathering to script creation to production of weekly tv and radio for all three divisions and handled all special projects.Also led work on the Builders Association of Greater Indianapolis account including media plans and broadcast production for their annual Parade of Homes.

Education

  • Butler University
    Bachelor of Business Administration, Marketing

Suggested Services

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Industry Focus. “Marketing and Advertising”

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