Okay, so Jeffrey has a strong background in engineering and energy management, which is in demand. As a CEO, he likely has project management and leadership skills. Location is La Crosse, WI, which is not a major hub for energy industry jobs, so his rate might be lower than someone in a bigger city. However, his certifications as a Professional Engineer in multiple states indicate a high level of expertise. According to the Bureau of Labor Statistics, engineers in the Midwest typically earn around $90,000-$140,000 per year. Considering his CEO role and energy expertise, I'd estimate his hourly rate to be around $125, which is slightly below the average engineer rate but reflects his leadership and management skills.