Bio
Experience
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Ahmad Tea
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Washington, DC Metro
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Regional Sales Manager
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Jan 2017 - Jan 2020
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Washington, DC Metro
Ahmad Tea, Mid-Atlantic Regional Sales Manager, Fairfax, VA 2017-Present• Establish and develop accounts with clients, distributors to increase sales volume• Develop large chain sales including Whole Foods, Shoppers Food Warehouse, Giant, as well as independent markets• Create marketing campaigns, promotional materials, and demonstrations to increase sales• Leverage trade shows to develop contacts, leads
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National Specialty Retail Account Representative
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Jul 2014 - Dec 2016
• Promoted to grow sales with Bed Bath Beyond (BBB) account on a national level• Focused on growing sales within 18 major metropolitan regions around country• Led development of holiday demonstrator training programs for top 200 stores• Provided guidance and recommendations with buyer regarding promo calendar, SKU assortment, overall strategizing on how to grow the business within their stores• Guided development of Starbucks marketing regarding product literature, displays, banners, etc. to enhance visibility and product awareness within all 1000 BBB stores• Developed and Conducted regional product trainings with staff members in key markets to increase education and selling techniques to push for higher sales• Attended International Housewares Show and BBB tradeshows annually
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Regional Sales Account Manager
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Jul 2012 - Jul 2014
• Recruited by Starbucks to launch new single serve coffee maker within 350 specialty retail and department stores• Coordinated staff product trainings to increase education/selling techniques to drive sales• Grew account relationships to enhance in-store visibility and merchandising efforts• Created account travel rotation within 12 states based upon sales priorities and goals
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Bodum
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Washington D.C. Metro Area
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Regional Sales Manager
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Apr 2011 - Jul 2012
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Washington D.C. Metro Area
• Managed approx. 400 high end retail chain and independent store accounts within a 11 state region• Leveraged strong relationship building skills to grow account and store relationships resulting in 2011 sales volume increase 30% within the region• Presented full range of products to business owners to add to assortment to grow revenue• Enhanced merchandising by selling in Bodum fixtures within specific accounts to enhance visibility and build brand awareness• Effectively created travel rotation based upon sales priorities and objectives
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Nestlé Nespresso
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Mid-Atlantic
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Regional Sales Manager
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Jul 2004 - Apr 2011
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Mid-Atlantic
• Managed approx 100 high end retail chain and independent store accounts within 10 state region• Achieved average annual growth of 50% in sales volume• Built existing store relationships while adding at least 10% new accounts annually• Hired and trained demonstrators to develop revenue growth through machine sales• Worked with accounts via merchandising fixtures to procure window display space for improved product visibility• Utilized monthly retail sales data to formulate efficient travel rotation and account focus
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Business Development
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2002 - 2003
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Sales Rep
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1997 - 1998
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Education
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1993 - 1997Oregon State University
Bachelor’s Degree, Business Administration - Marketing
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Industry Focus. “Retail”
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