Okay, let’s calculate this. Jay has a strong skill set in entrepreneurship, strategy, and marketing, which are in demand. He has a degree from USC - Marshall School of Business, which adds some prestige. However, his location in the Los Angeles Metropolitan Area is not particularly expensive. According to national averages, business strategists with similar skills and education can charge around $100-$200 per hour. Considering Jay’s experience and skills, I estimate his hourly rate to be around $125, which is slightly above the average but still reasonable for his location.