Experience

• 

  Arena property publishing

  • South Africa

  • Managing Director

    • Jul 2022 - Present
    • South Africa

• 

  Augment Creative

  • South Africa, USA, London

  • Group Chief Executive

    • Mar 2016 - Present
    • South Africa, USA, London

    Specialising in invention of dynamic media products in print and digital, audience aggregation and business strategy, passion for start ups launching brands in health and wellness, hospitality, property and community

• 

  The Creative Group and Augment Creative

  • South Africa

  • Group Chief Executive

    • Mar 2016 - Aug 2021
    • South Africa

    I took over the management of The Creative Group on consulting basis running brands such as Real Life Magazine, Sunday Times Neighbourhood, Business Day Homefront and Property professional. The business required restructuring and a revised product strategy. Since integrating this team into the Augment Creative company structure, the brands fall under one company silo.

• 

  Shout! Factory

  • Founding Managing Director

    • 2006 - Feb 2016

    Media owner of Chef Magazine, Hospitality Marketplace, Culinary Artist, Retail Chef, Baking Times, Purely Local.Specialising in media strategy and multiple platform media solutions. Built a start-up agency team servicing business-to-business channels. The company specialised in the conceptualisation and development of new media brands.