Experience

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  Karlen Williams Graybill Advertising

  • Greater New York City Area

  • Director of Business Development

    • Jan 2015 - Sep 2016
    • Greater New York City Area

    Strategic consulting including positioning, business plan and sales strategy development for a results-driven CPG agency.

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  Paris, France

  • Paris, France

  • Expatriate Spouse/ Sous Chef Stagiaire

    • Jun 2008 - Aug 2011
    • Paris, France

    Sous chef stagiaire for Michelin star chef, Philippe Pentecote.Volunteer at The American Woman's Group; secured sponsorships for fundraising events.

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  The Gate Worldwide

  • New York, New York

  • Director of Business Development

    • Oct 2006 - Apr 2008
    • New York, New York

    Agency lead in pitch development, strategy and orchestration. New business wins of +$15M.Developed strong relationships with industry search consultants.Expanded The Gate's business from solely B-to-B into consumer market categories. Developed new agency credentials, video case histories, etc...

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  TargetCast tcm

  • New York, New York

  • SVP, Marketing Director

    • Feb 2004 - Sep 2006
    • New York, New York

    Created turnkey marketing program for start-up media buying and planning agency.Member of management team; responsible for driving overall corporate strategy.New Business wins of +$30M.Developed web-based prospecting tools for awareness campaign including marketing materials such as: On Target op...

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  Doremus

  • New York, NY

  • Management Consultant

    • Mar 2002 - Nov 2004
    • New York, NY

    Served as Director of New Business and Account Management consultant.Successfully lead new business team effort to the finals for the Lucent business.Developed proactive new business plan, prospecting database, B-to-B RFPs.

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  TURF

  • New York, NY

  • Dir. of Business Development & Account Management

    • Mar 2002 - Jan 2003
    • New York, NY

    Created credentials and new business plan for small creatively driven start-up agency.Developed target list and pursued over 75 new business prospects.Wrote new business presentations and strategy documents that secured Chelsea Piers and CNN Newsource as new clients.

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  J.Brown/LMC Group

  • San Francisco, CA

  • SVP Management Director

    • Aug 2000 - Jan 2001
    • San Francisco, CA

    Led the team that developed new strategy for citysearch.com, successfully defending the account against top SF and LA based agencies in client review. Other accomplishments: developed in-depth insights on top 10 local markets that could be tailored for local communications.

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  Team One Advertising

  • Los Angeles, CA

  • Director of Business Development

    • Jun 1998 - Aug 2000
    • Los Angeles, CA

    New business wins of $60M+, including: eNutrition.com, Storerunner.com, and Verbind.Wrote first new business plan for agency, identifying key categories and planks for success.Led effort to develop new agency credentials and personality video.

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  Jordan, McGrath, Case & Taylor, Inc.

  • New York, NY

  • SVP, Director of Business Development

    • Jun 1989 - May 1998
    • New York, NY

    Sr. VP, Marketing Director | 3/96 - 5/98Instrumental in eight new business wins of $190M+ including: TCI, Juno, Long John Silvers and Novartis.VP, Management Supervisor | 2/94 - 3/96Managed Milton Bradley and Parker Brothers accounts with billings in excess of $25M. Led repositioning project...

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  Rosenfeld, Sirowitz and Humphries

  • Account Executive

    • Jun 1985 - Jun 1989