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Janice Ashby profile image

Janice Ashby

Founder / Programme Director at The Rhinos Are Coming!!!
Intro Book
Experienced graphic designer and brand developer with expertise in non-profit management and public art initiatives.
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Location
City of Cape Town, Western Cape, South Africa, ZA
Languages
  • French -
Skills
  • Graphic Design
  • Brand Development
  • Marketing
  • Photography
  • Nonprofits
  • Show all
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Bio

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Janice Ashby is a seasoned graphic designer, brand developer, and marketing expert with extensive experience in non-profit management and public art initiatives. She has founded and directed several successful projects, including The Rhinos Are Coming!!!, a public art exhibition raising funds for rhino conservation. Ashby has also worked with various organizations, including Eco Africa Social Ventures and Zambezi Papercraft Villages, developing brands, marketing strategies, and training programs. She holds a degree in Graphic Design from the Regent St. London School Of Art.

Experience

  • The Rhinos Are Coming!!!
    • Cape Town Area, South Africa
    • Founder / Programme Director
      • Jan 2016 - Present
      • Cape Town Area, South Africa

      The Rhinos Are Coming!!!. Public Outdoor Art Exhibition Cape TownResearch began in 2014. First eight Rhinos were sponsored in 2016 by eight leading South African companies. Currently twenty Rhinos have been made, painted and exhibited at the V&A Waterfront. Seen and admired by thousands of visitors who takes hundreds and thousands of photos of themselves and their kids, all which spread awareness for companies’ brands, artists and their work, and the plight of South Africa’s of Rhinos.Janice Ashby is Founder & Programme Director of this public art initiative to raise funds to help secure a safer future for South Africa's rhinos. Rhinos are under siege due to unconscionable, cruel and deadly attacks upon their population by poachers. The Rhinos Are Coming!!! is a spectacular Public Outdoor Art Exhibition raising funds and spreading awareness for the plight of South Africa's rhinos . Artists from the community transform life size sculptures of rhinos into valuable contemporary works of art. Our goal is to expand the exhibition to have Rhinos exhibited throughout greater Cape Town on street corners, at tourist hubs such as top of Table Mountain and as far as Cape Point. Funds are donated to StopRhinoPoaching.com an organisation dedicated to supplying game reserves on the front line of rhino poaching with essential products and services such as ranger training, tracker doge, vehicles, ammunition, vehicles etc. 100% of the funds raised by StopRhinoPoaching.com goes to securing a safer future for our rhinos in the wild.

  • Eco Africa Social Ventures
    • New York
    • Founder
      • Aug 2007 - Jan 2016
      • New York

      Founder - US based non profit raising funds to empower women living in poverty through crafting. We support and train crafting artisans in Zimbabwe. Ended in 2014 due to upheaval and unrest in Zimbabwe and after the founder relocated from the USA to Cape Town.http://www.youtube.com/watch?v=j4GpegOKaOYhttp://www.businessweek.com/stories/2008-12-05/issue-eco-africa-going-beyond-businessbusinessweek-business-news-stock-market-and-financial-advice

  • Zambezi Papercraft Villages (trading as Eco Africa Papercraft)
    • Cape Town South Africa
    • Managing Director
      • Jan 2007 - Jan 2016
      • Cape Town South Africa

      Brand development, marketing, new product development, craft training, production training.

  • Eco Africa Crafts
    • Greater New York City Area
    • Managing Director - CEO
      • Jan 1997 - Aug 2003
      • Greater New York City Area

      Training women in Zimbabwe to make handmade paper and to craft products using the paper. Marketing the products to the international craft markets from the base in New York City.

  • Seigal and Gale New York
    • New York City
    • Head of Package Design
      • Oct 1987 - Apr 1989
      • New York City

      Recruited from South Africa to join Saachi & Saachi owned Design Firm Seigal & Gale to head up their new Package Design division.

  • The Janice Ashby Design Partnership
    • Managing Director - CEO
      • Jan 1970 - Oct 1987

      Graphic Design - Corporate Design - Branding South AfricaOffices: Cape Town, Johannesburg

Education

  • Regent St. London School Of Art
    Graphic Design

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