Experience

• 

  Firefly Webworks

  • Owner

    • Oct 2011 - Present

    Developing websites to help small businesses and non-profits extend their reach to clients, customers, and members.

• 

  -

  • Independent Marketing Consultant

    • 2008 - Present

    Currenlty working with Fairview Design - Start-to-finish solution for all things web!Broad-based experience across corporate and not-for-profit sectors. Areas of expertise:* Branding and positioning* Strategic planning and management* Market research and competitive analysis * Website development * Integrated marketing strategy* Collaborative engagement with organizational partners and vendors.* Fund development and donor engagement

• 

  .

  • Yoga and Meditation Instructor - Equine Bodywork - Reiki Practitioner

    • Jun 2007 - Present

    Yoga and Meditation: Corporate, studio, or private instructionYoga Warriors - combat vetsYoga for AthletesYoga for RidersEquine Bodywork:Certified Sports Massage TherapistIntegrated massage, therapeautic stretching and Reiki therapyReiki II Practioner:People and their pets

• 

  Voyagers, Inc.

  • Executive Director

    • Mar 2010 - Apr 2011

    Part-time executive director at Voyagers, Inc. - Resources and Coop for homeschooling families.* Strategic Management: Bring focus to strategic plan, establish top priorities, ensure programs align with strategic plans.* Board Development: Assess board objectives, measure board effectiveness, review of current board strengths/gaps, renew nominating process, revitalize effective board procedures/policies* Marketing Communications: branding/positioning, update messaging, revive web presence, redesign website, initiate social media presence, build external communications.* Develop diverse funding framework: engage members and alumni, build Resource Center programs, revive Annual Appeal, secure Major Gifts.

• 

  Kronos

  • Contract Marketing Consultant-International Marketing

    • Sep 2008 - Oct 2008

    • Created integrated marketing plan frameworks for expansion into the Chinese market and the Multinational customer sector. • Edited and managed final stages of multinational brochure; promoting strategic customer deployments worldwide.• Project managed the international track at KronosWorks user conference, and developed executive introductions for presentations to 6 different customer audiences

• 

  Hurricane Voices Breast Cancer Foundation

  • Executive Director

    • 2001 - 2008

    Developed programs that achieved the foundation’s vision and strategic goals. Managed the development of initiatives to grow our registrant base/membership, raise public consciousness, and inspire advocacy. Directed marketing communications, brand management, advertising, public relations, administration, grant-making, and finances.Created, and developed groundbreaking online survey - analyzed and published result in the report: "Cognitive Changes Related to Cancer Treatment." Results from the survey continue to be highlighted in cancer journals, articles, and the recently published - Your Brain After Chemo: A Practical Guide to Lifting the Fog and Getting Back Your Focus. www.yourbrainafterchemo.comCollaborated with partner organizations to create 2 unique conferences: When a Parent Has Cancer: Strengthening the School's Response, and Breast Cancer: Truth & Consequences.

• 

  Progress Software

  • Contract - Manager of Global Sales Programs and Manager, Sonic Reference Program

    • 2000 - 2001

• 

  The Catchpole Corporation

  • Director of Client Services

    • 1998 - 2001

    Ensured that Catchpole Corporation met client expectations of increased visibility and industry mind-share through tailored executive speaking programs. Managed relationships with global clients and international conference producers.

• 

  Powersoft/Sybase

  • Manager, Executive Briefings

    • 1995 - 1998

    As part of the international marketing team, developed and managed dynamic Executive Briefing and Reference Site Visit programs which supported the global sales teams and contributed to increased company revenues.Tailored briefings for the objectives of visiting companies including major Global 500 corporations and government agencies.