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Janelle Hinton is a seasoned marketing professional with extensive experience in developing and executing strategic marketing plans. She has held various leadership roles, including Executive Account Manager at Allied Print & Media, Marketing Director-Belmar, and Regional Marketing Manager at Regis Corporation, where she successfully increased sales by 20-30% and expanded territory assignments across 125+ designated market areas. Janelle has also worked as a Principal, Marketing Consultant at 3G Marketing Group, LLC, and has provided marketing consulting services to multiple franchisees and small business owners. She holds a Bachelor's Degree in Journalism and Mass Communication from the University of Colorado at Boulder. Janelle is proficient in multiple languages, including English, and has expertise in digital marketing, social media marketing, and sponsorship. She has worked in various locations, including Wheat Ridge, Colorado, and the Denver Metropolitan Area, US. Janelle's skills include advertising, marketing strategy, email marketing, media planning, social media marketing, and sponsorship.

Experience

  • Allied Print & Media
    • Wheat Ridge, Colorado, United States
    • Executive Account Manager
      • 2024 - Present
      • Wheat Ridge, Colorado, United States

      I'm a strategic partner along with a talented team of account executives, project managers, graphic designers, programmers, print and manufacturing experts working together as an extension of your team to increase the profitability of your customer engagements.

  • Real Estate
    • Morrison, Colorado, United States
    • Director Project Management
      • 2020 - 2023
      • Morrison, Colorado, United States

      Managed restoration of a large historic property overseeing 10+ contractors. Leveraged $500K in restoration asset loans. Managed multiple rental properties. Oversaw all accounting, loans, investments, improvements, marketing, sales, and legal processes.

    • Marketing Director-Belmar
      • 2017 - 2020
      • Lakewood, CO

      Starwood Retail Partners is a division of Starwood Capital Group:Belmar is a 22-block 1.13M+ SF outdoor mixed-use shopping center district including 100+ national and local retailers, restaurants, galleries, entertainment, hotel, residential and office tenants.Directed all marketing functions with emphasis on sponsorship and media program sales and activation process with regional and local advertisers.Developed and implemented center's strategic marketing plan to drive center traffic and increase tenant sales.Championed new strategies for sponsorship, partnership marketing and media program sales increasing center revenue by 35% over prior year.Managed and promoted consumer traffic driving events including signature events: The Rink, Music on the Plaza, Festival Italiano (attracted over 100k+ visitors annually), Belmar Boo, seasonal holiday events, and featured Capital One Venture Dome. Expanded number of Live 360 community driven experiential events by 30% over prior year.Partnered with agencies developing and implementing media, digital, social media, influencer and email marketing strategies to drive center traffic and tenant sales.Executed Corporate Marketing initiatives and collaborated with cross-functional teams.Supported tenants highlighting sales, offers and events on center website and subscriber emails and texts.Monitored competitive landscape.Managed budgets and accounts receivable.-My role understandably ended due to Covid-19; otherwise, I was on track for another record year-

  • 3G Marketing Group, LLC
    • Greater Denver Area
    • Principal, Marketing Consultant
      • 2015 - 2017
      • Greater Denver Area

      Marketing consultant to multiple franchisees and small business owners. Developed new media concept partnering with local businesses in shared trade area.

  • Regis Corporation
    • Minneapolis, MN
    • Regional Marketing Manager
      • 1998 - 2015
      • Minneapolis, MN

      Developed regional and local strategic field marketing plans implementing for franchise and corporate Supercuts hair care salons in existing and new markets across US/Canada.Managed $3M - $5M annually depending on territorial assignments.Progressed leading the team on high profile and expanding territory assignments across 125+ designated market areas.Expert consulting experience with franchisees and corporate multi-unit operators.Successful creating multi-faceted strategies increasing YOY sales by 20% - 30% and new salon sales ramp up time by 50%.Directed and collaborated with agencies strategically executing broadcast, print, digital, social, out of home and public relations.Negotiated 50+ major league sports sponsorships with NFL, NHL, NBA, MLB, MLL and MLS teams executing all elements of the team sponsorships.*During my career with Regis Corporation the company grew to over 13,500 salons including multiple corporate and franchise brands and was listed as a Fortune 1000 company. * Refer to LinkedIn section below "Organizations" to learn more about agency, non-profit partners and sports team sponsorship partners.

Education

  • University of Colorado at Boulder
    Bachelor’s Degree, Journalism and Mass Communication

Suggested Services

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Industry Focus. “Marketing and Advertising”

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