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James Hall-smith is a seasoned graphic designer with extensive experience in motion graphics, digital video, and 3D animation. He has worked with top clients such as Volvo, Samsung, and Auckland City Council, and has a strong background in social media content creation and marketing. With a degree in Digital Media Design from Victoria University of Wellington, James has honed his skills in graphic design, motion graphics, and digital video. He is well-versed in industry-standard software such as Photoshop, After Effects, and Illustrator. As a creative problem solver with a passion for storytelling, James has a proven track record of delivering high-quality visual content that engages audiences and drives results. James has worked in various roles, including Graphic Designer, MAC Operator, Junior Graphic Designer, Visual Merchandising Coordinator, Account Executive, and Retail Assistant. He has also worked as a freelancer and has experience in managing social media profiles, creating marketing collateral, and producing in-house digital videos. Throughout his career, James has developed a strong understanding of the creative industry and has a keen eye for detail. He is a skilled communicator and team player who is comfortable working in fast-paced environments. James is based in Auckland, New Zealand, and is fluent in English and Te Reo Maori.

Credentials

  • Bachelor of Design Innovation (BDI) Digital Media
    Victoria University of Wellington
    Jan, 2010
    - May, 2026

Experience

    • Designer & Marketing Executive
      • Sep 2018 - Present

      My time at Millennium Hotels has seen me work across the following:Manage and create content for social media profiles across the Millennium Hotels and Resorts brand.Collaborate with F&B, Sales, Conference and Incentives teams to create marketing collateral for new business developments.Concept, storyboard and work with production companies to create TVCs.Create monthly EDMs to communicate new offers and develop initiatives to grow databases and maximize revenue.Develop and market offers for AwayToGo.co.nz (Millennium’s online deals website) while creating brand awareness for this product and reach annual revenue targets.Report on ROI for campaigns for stakeholders and owners. Drive MyMillennium loyalty program sign-ups by executing national campaigns and liaising with international offices in London and Singapore to roll out global campaigns.Work with external partners to create promotions that benefit both parties. Partners include: SuperGold, AA Smart Fuel, n3/Boost, Heart Of The City Auckland, Restaurant Hub, Warner Brothers, New Zealand Fashion Week, DocEdge Film Festival.

  • Republik
    • Auckland, New Zealand
    • MAC Operator
      • Nov 2017 - Jul 2018
      • Auckland, New Zealand

      My role involves working with senior designers and directors to produce creative and collateral for clients such as Volvo, Samsung, Auckland City Council, Unitec and NZ Safety Blackwoods.

  • Uno Loco
    • Auckland, New Zealand
    • Junior Graphic Designer
      • Sep 2017 - Nov 2017
      • Auckland, New Zealand

  • Careers New Zealand
    • Wellington & Wairarapa, New Zealand
    • Graphic Designer (in house/remote contractor)
      • Oct 2015 - Jan 2017
      • Wellington & Wairarapa, New Zealand

      My role involved creating graphic designs/motion graphic videos for presentations and also, inspirational desktop/screensaver images that show CareersNZ's services and achievements.

    • Digital Media Designer
      • 2013 - Sep 2015

  • Farmers Trading Company Ltd
    • Wellington & Wairarapa, New Zealand
    • Visual Merchandising Coordinator
      • Aug 2014 - May 2015
      • Wellington & Wairarapa, New Zealand

      My role involves:* Management of current promotions in the form of signage, displays and communication.* Distribution of communications from head office.* Creating a unique customer experience through designing floor mats and traffic flow to help drive sales.

  • Saatchi & Saatchi
    • Wellington & Wairarapa, New Zealand
    • Account Executive
      • Feb 2014 - Jul 2014
      • Wellington & Wairarapa, New Zealand

      Within my time as Account Executive I got to experience a broad range of jobs and task at Saatchi & Saatchi.My role involved:* Writing briefs and following through on tasks from concept to delivery.* Researching social media to help develop initiatives for client proposals.* Liaising with staff and studios outside of the region to drive and deliver jobs.* Producing in house digital videos to be shared with staff members.* Helping with Front of House duties such as day to day administrative tasks.

    • Retail Assistant
      • Nov 2013 - Feb 2014

  • PSHR Human Resources
    • Nelson, Marlborough & Tasman, New Zealand
    • Designer and Junior Administrator
      • Nov 2012 - Dec 2013
      • Nelson, Marlborough & Tasman, New Zealand

    • Junior Administrator
      • Apr 2013 - Jul 2013

      MyTax.co.nz is an online tax refund agency. My role as Junior Administrator as to support senior tax agents and also help clients on their journey to gain tax refunds. This role involved:* Customer Service representative. * Completing identity checks (confirming birth certificates, passports/valid visas and verifying driver's licence numbers)* Liaising with IRD to confirm client income details, which may including Work and Income benefits and other sources of income.

Education

  • 2010 - 2012
    Victoria University of Wellington
    Bachelor of Design Innovation, Digital Media Design

Suggested Services

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Industry Focus. “Hospitality”

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