Bio
Credentials
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Google Analytics Individual Qualification
GoogleNov, 2020- Apr, 2026
Experience
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Oregon Coast Visitors Association
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Oregon Coast
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Global Marketing & Sales Manager
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Jun 2022 - Jul 2023
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Oregon Coast
OCVA is 1 of 7 Regional Destination Management Organizations mandated by Oregon’s Tourism Commission. I oversaw consumer-facing strategies, content roadmaps, media ops, and marketing collateral.- Brought over $2M in lodging revenue to coastal properties via digital marketing co-op campaign with Expedia ($15,000 investment)- Directed initiative ensuring OCVA consumer website was visually accessible (WCAG 2.1, AA compliant)- Secured over $20,000 in value of goods from collaborative marketing campaigns (Outdoor rec, energy solutions, etc)- Directed media outreach & marketing campaign for 'Oregon's Edge: The Creative South Coast'; including regional press and a 3-month screening @ Hollywood Theatre's PDX microcinema.Garnered media coverage including feature articles in local news publications, stories in The Oregonian / Here is Oregon, tv/radio interviews, and features in OPB.
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Clatsop Small Business Development Center
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Seaside, Oregon, United States
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Marketing Specialist
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May 2021 - May 2022
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Seaside, Oregon, United States
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Program Manager
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Aug 2019 - Apr 2020
Sought funding to continue the program and connected with community leaders & STEM groups across the state of Oregon to pursue Gorge Works' mission of creating a more meaningful work experience for all
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Intern Coordinator
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Apr 2019 - Apr 2020
Communicates between all interns and Host Sites in the Gorge Works Internship Program.Plans all Gorge Works professional development workshops and event details.Implements, photographs, and documents all events throughout the internship period.Manages online presence, including social media, press releases, blogs, and newsletters
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The Dalles Area Chamber of Commerce
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The Dalles, Oregon, United States
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Director, Tourism & Media Relations
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Apr 2019 - Apr 2020
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The Dalles, Oregon, United States
Oversaw the daily operations of tourism & promotional activities for The Dalles. Work involved a variety of day-to-day duties involving team and facility management, public relations, marketing and advertising, social media, event planning and various promotions.
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Mt. Hood Meadows Resort
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Hood River, Oregon
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Communications Team Lead
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Jan 2017 - Apr 2019
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Hood River, Oregon
Promoted a positive public image on the behalf of MHM while also managing external and internal communications● Refund Committee (2017-2018 Season), spearheaded efforts for new knowledge bases/training documents (2018-2019 Staff)
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Casino Careers
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Northfield, New Jersey
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Marketing Specialist
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Aug 2016 - Jan 2017
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Northfield, New Jersey
Implemented marketing/promotional campaigns, identified strategic business opportunities, kept communication channels with potential, current, and past clients● Hands-on branding/advertising and worked w/ Graphic Designer on promotional collateral (Fall/Winter 2016 Promotion)
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Brand Ambassador (Public Relations)
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Nov 2015 - Jun 2016
Represented parent company to targeted customers in order to increase awareness, create specific image, and generate sales opportunities/build customer preference within the brand
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Volunteer Team Leader
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May 2005 - Mar 2010
Streamlined communication from project coordinators down to volunteer staff, while also providing structure and direction in fulfilling expectations for both them and department coordinators
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Education
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York College of Pennsylvania
Bachelor of Science - BS, Social Media, Marketing -
2006 - 2010Oakcrest High School
High School, General Studies
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References
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