Bio
Experience
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SiriusXM
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United States
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Sales Division
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Feb 2022 - Present
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United States
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AdLarge Media
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Greater New York City Area
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VP, Eastern Region Sales
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Sep 2013 - Mar 2022
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Greater New York City Area
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Director of Sales
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Dec 2010 - Nov 2012
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ACCOUNT EXECUTIVE
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Apr 2007 - May 2009
Evangelized the Google Audio value proposition externally to clients and agencies as well as internally to various verticalsSecured budgets from all major radio agencies in New York (OMD, Universal McCann, Initiative, Mediavest)Closed $1MM dollar Audio Upfront dealTripled budget from Q3 07 to Q4 07Successfully transitioned all accounts from reservation model to auction modelConsistently secured budgets from Walmart, currently the largest spender in radioBuilt and maintained relationships with management at agenciesWorked collaboratively with 2 verticals to build integrated media packages (Classified and Local, Entertainment) while also handling 13 agenciesWorked in tandem with my Account Manager to build and monitor all campaigns and increase revenueActively seek out new DR agencies
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EAST COAST MANAGER OF AUDIO ACCOUNT MANAGEMENT TEAM
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Jul 2006 - Apr 2007
Supervised East Coast Account Management TeamHired, trained and served as mentor for Account Management TeamEnsured compliance of Google standards and practicesServiced 10+ Audio Account ExecutivesBuilt and managed audio campaignsEvangelized the Audio product externallyHandled multiple campaigns at a time while up-selling and renewing clientsProvided optimization strategies to clientsPartnered with Account Executives to help position the product to agenciesEarned G-Value Award after one year of employment
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ASSOCIATE DIRECTOR, NATIONAL RADIO
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Jun 2000 - Jun 2006
Responsible for $100MM+ in annual National Radio billingsOversee placement of advertisements on National Radio for 30+ clients including Lowe's, State Farm, Clorox, Office Depot, McDonald's, Dell, Sterling, Pier 1, TravelocityWrite and present investment recommendationsEnsure solid client relationshipsSupervise and coordinate the efforts of the 8 person radio teamOversee development of planning costs; develop prototypical plans in conjunction with Media Strategists Work directly with the U.S. Director on the investment strategy and assist in long term media contractsAdvise clients of marketplace conditions (General Market, Hispanic, African-American, Youth, Sports)Work with Strategic Business Units on POVsFacilitate strong relations and flow of ideas with the sales management teams
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Education
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1995 - 1999Saint John's University
BS, Marketing -
1995 - 1999St. John's University, The Peter J. Tobin College of Business
Bachelor of Science, Marketing
Suggested Services
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