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Jackie Barnes is a seasoned marketing and public relations professional with 28 years of experience driving growth and engagement for top organizations. As Manager of the National Association of Home Builders' Leading Suppliers Council, she spearheads marketing, communications, and sales strategies, leveraging her expertise in trade shows, social media, and public speaking to foster member retention and attract new business prospects. With a strong educational foundation in marketing from Strayer University, Jackie has honed her skills in budgeting, public relations, and nonprofit management.

Experience

    • United States
    • Construction
    • 700 & Above Employee
    • Manager, NAHB Leading Suppliers Council
      • Jul 2016 - Present

      Coordinate the daily operations of the Leading Suppliers Council (LSC). Provide leadership and direction to the LSC Committees in the development, implementation, and administration of programs, functions, and activities. Responsible for assisting in development and execution of member’s benefits and services, recruitment and retention plans, and on-going communications to members and leadership. Develop marketing, promotional and communication documents as needed. Provide editorial and writing support for other initiatives as assigned. Maintain member information and updates on website and member records. Coordinate content and logistical arrangements for all membership events. Work with Director to create programs, ideas, initiatives and manage special projects. Responsible for increasing membership by personal interaction, phone calls and networking. Implement a developed sales/marketing strategy. Engage in extensive in-person, email and telephone contact with members, potential members and other staff to enhance the visibility of the benefits of membership through a combination of communications, public relations, and marketing efforts -both internally and externally.Utilize professional network of potential and existing partners to identify potential new members. Cultivate new business prospects, and once those prospects become members, help retain those memberships. Connect existing members to new members, as needed. Maintain convivial relationships with members and fellow staff. Document initiatives and results in an accurate and timely manner.

    • Affiliate & eMarketing Manager
      • Apr 1996 - Present

    • Assistant Bank Manager
      • Oct 1993 - Mar 1996
  • Riggs Bank
    • Washington D.C. Metro Area
    • Asistant Branch Manager
      • Aug 1990 - Sep 1993
      • Washington D.C. Metro Area
    • Warranty Administrator
      • Feb 1985 - Aug 1990

Education

  • Strayer University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Public Relations”

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