Experience

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  Improbable

  • London Area, United Kingdom

  • VP Content

    • Apr 2024 - Present
    • London Area, United Kingdom

    Improbable is a start up unicorn with a $2.5b+ valuation focused on enabling, developing and operating metaverse experiences in the entertainment and enterprise sectors.

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  Rivalibre

  • Montreal, Quebec, Canada

  • Advisor

    • Jan 2003 - Present
    • Montreal, Quebec, Canada

    Supporting creators and creative entrepreneurs. Facilitating strategic partnerships.

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  Unity Technologies

  • United States
  • Software Development
  • 700 & Above Employee

  • Head of Live Entertainment

    • Jan 2021 - Apr 2021

    Commercialized a revolutionary new fan engagement platform capable of streaming an immersive event to millions of users at once. Allowing creative designers to immerse their audiences in environments that embody liveness. Established a new segment for Unity - https://unity.com/live-entertainment. Operationalized team functions including product, engineering, marketing and business. Structured key partnerships. Developed go-to-market strategies, including service P&L. Reported to SVP Sports & Live Entertainment.

  • Product Owner, Live Entertainment

    • Feb 2020 - Dec 2020

    Managed highly skilled engineering and design team in the rapid prototyping of B2B and consumer products for music and video streaming industries, with the mission to develop Unity’s future M&E business. Reported to SVP of Innovation, Unity Labs. Partnered with influencers, trailblazing creators, and outsourcing partners. Developed strong product vision and roadmap for a multiplayer streaming platform. Managed cross-functional teams day-to-day. Excelled in R&D, including mining quantitative and qualitative data. Communicated status and risk mitigation to senior partners and rallied support across company. Thought leadership on Metaverse. Speaking engagements : Moderator of Unity for Humanity panel 2020. Speaker on World Builders panel : The Evolution of Immersive Entertainment at Comic Con@Home 2020

  • Head of Innovation, Media and Entertainment

    • Jan 2019 - Feb 2020

    Developed the Media and Entertainment vertical under CFO and helped focus internal and external business leaders on realtime animation, Unity’s 2nd largest subscriber base after Games. Partnered on driving global revenue and influence in the realtime ecosystem. Managed a special projects team in support of enterprise customers, driving feature sets for M&E. https://unity.com/solutions/film-animation-cinematics. Signed partnership deals with Disney, Madison Square Gardens, Intel Sports and Childish Gambino. Won a Tech Emmy Award for pioneering use of real-time engine in broadcast animation. Collaborated with C-suite on strategy for productization and GTM. Actively evangelized knowledge-sharing and new tools for creators. https://www.youtube.com/watch?v=ykAVMNHleQ8Speaking engagements : Sundance 2019Annecy Panel, 2019

  • Head of Unity for Humanity Programme

    • Jan 2018 - Feb 2020

    Initiated the Unity for Humanity social impact / activism programme, which is dedicated to celebrating environmental and humanitarian content made with Unity. Alum creators have been featured at the UN Climate Change Summit. Led to the creation of a new Social Impact Division at Unity, including a $200M charitable fund and yearly event.

  • Head of Made with Unity Programme

    • Feb 2017 - Jan 2019

    Managed a highly successful developer marketing programme whose mission it was to inspire and empower thousands of creators at scale. Grew the community and increased adoption of Unity’s engine using world-class content, and top tier creator testimonials. Reported to Clive Downie, CMO. Managed investment portfolio; nurturing hundreds of developers. Drove community engagement with influencer content, co-marketing campaigns. Hired and managed a team of 60 (artists, engineers, curators and content marketers). Established strategic marketing best practices. Lifted brand sentiment for Unity. Promoted a more inclusive ‘creator’ culture at Unity. Thought leadership on real-time revolution. Speaking Engagements : NewFronts West Keynote, 2018Sundance, 2018 GDC Unity Keynote, 2018 Siggraph Asia 2018, Bangkok Siggraph 2018, Vancouver Unite Berlin 2018 Keynote with Shadow Gun & GTFO Unite Austin 2017 Keynote with Neil Blomkamp GDC 2017 Panel on Narrative Design in Virtual Reality Sundance 2017

  • Executive Producer, Made With Unity Programme

    • Aug 2016 - Feb 2017

    Produced and supported realtime use-cases by notable indie creators, including mobile, PC games, AR/VR and film animation. Reported to Clive Downie, CMO. Neill Blomkamp’s Adam sequels (30+ million views) David Goldfarb’s Project Wight game trailer (2.5M views) Neth Nom’s Sonder short film (1.6M+ views) Joshua Miller’s 1600 AR project. Melissa Painter’s Heroes Hololens project. Owlchemy’s Job Simulator VR game. Within’s Life of Us VR project. Unreleased Chris Cunningham project

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  Ubisoft

  • Montreal

  • Producer

    • Oct 2013 - Apr 2015
    • Montreal

    Developed a proof of concept and business model for expansion of game franchises into television using innovative real-time storytelling technology.Built a virtual production use-case that mixed live actors and props with CG assets from Assassin’s Creed game; rendered realtime in engine. Managed ...

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  Xtranormal

  • Chief Content Officer

    • Mar 2011 - Feb 2012

    Xtranormal was a start-up that produced a text-to-movie animation platform for UGC purposes. As a meme generator it was very popular. We expanded the platform from B2C into a white-label B2B service business. Developed brand partnerships with Youtube, Marvel, Toyota, Bing, NY Times and Universal. In 2011, Xtranormal was listed as one of the top ten most innovative companies by FastCompany Magazine.

  • Creative Director

    • Nov 2009 - Feb 2011

    Branded and supervised the launch of a text-to-movie animation platform for UGC purposes to huge acclaim. Designed marketing and rollout-strategies, which yielded 10M movies in 2010 including top memes according to AOL. Supervised UX design and production of over 500 CG characters and backgrounds.

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  Galafilm

  • Galafilm

  • Executive Producer

    • Jan 2003 - Mar 2007
    • Galafilm

    Business and Creative Development for a Canadian TV production company. Fostered partnerships with International broadcasters like Discovery Channel, Nat Geo, PBS, Arte, BBC, NHK. Developed a slate of CG-fuelled science factual shows. Packaged talent and secured financing from broadcasters.• Prod...

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  Meteor Studios

  • Visual Effects Producer

    • 2001 - 2003

    Produced premium-quality projects and over 2500 animation VFX shots. Responsible for marshalling crews of over 150 artists and engineers. Nominated for a VES award in 2001 for Best Visual Effects in a TV Special. Titles included: Dinosaur Planet, Engineering the Impossible, The Real Eve, Arabian...