Topline | Imane Marhfour

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Imane Marhfour

Customer acquisition specialist at Raseed

Intro Book

Marketing professional with expertise in brand management and digital communication.

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Location

Casablanca-Settat, Morocco, MA

Languages

Arabe Native or bilingual proficiency
Français Native or bilingual proficiency
Anglais Full professional proficiency
Espagnol Limited working proficiency

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Rate

This rate is determined by the professional's skill set, client collaboration, experience and appearance on lineups.

$120.0

Hourly Rate

How This Rate is Calculated

Okay, let’s tackle this. So Imane has a Master’s degree in Marketing, which is a solid foundation. She has worked with several companies, including Nestle, Careem, and Publicis One, which are all well-established brands. Her fluency in Arabic, French, and English is also a plus. Considering her experience and education, Imane is likely to be in the mid-range of marketing professionals. I’ve seen marketing managers with similar experience and education command hourly rates between $100-$200. However, since Imane is based in Morocco, the cost of living is lower compared to major cities in the US or Europe. Taking that into account, I estimate her hourly rate to be around $120.

Bio

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Topline AI

Imane Marhfour is a seasoned marketing professional with expertise in brand management, market research, and digital communication. She holds a Master's degree in Marketing from Groupe ISCAE and has worked with prominent companies such as Nestle, Careem, and Publicis One. Imane is fluent in Arabic, French, and English, with limited working proficiency in Spanish.

Experience

Raseed
- Customer acquisition specialist
  - Dec 2020 - Jun 2021
Careem
- Marketing Executive
  - Jul 2019 - May 2020
  Contributed to the planning and execution of the umbrella branding campaignConducted the yearly social media strategy Settled the monthly social media broadcasting planBoosted consumers acquisition on social media and raised engagement rate by 4% Contributed in establishing the monthly city marketing plans that tackles promotions, partnerships, and new products/features to increase revenue and boost trips growthManaged partnerships acquisition and development to boost the loyalty programSupervised Community Management and customer serviceRealized customer service data reports and analysis through ZendeskUsed Tableau and Redash to evaluate the performance overview Managed customer activations , from planning to execution and reporting in order to optimize the customer throughput
Nestlé
- Assistant Brand Manager Marketing
  - Jan 2019 - Jul 2019
  Worked on innovation projects ( Nestlé Infant Nutrition )Conducted the launch of Cerelac communication campaign Monitored the launch of new NIN products on the Moroccan market coordinating with supply chain, commercial, industrial and regulatory teams.Conducted a research about the role of the prescribers in Baby Food sector
Leader Food
- Préfecture de Casablanca, Morocco
- Trade Marketing & Marketing Trainee
  - May 2018 - Jul 2018
  - Préfecture de Casablanca, Morocco
  Conducted competitive snacking range benchmark Monitored modern trade activations Supervised Leader Chips Wolrdcup market development campaign
BMCE Bank
- Préfecture de Casablanca, Morocco
- Marketing Studies Analyst - 1st Prize
  - Jan 2018 - May 2018
  - Préfecture de Casablanca, Morocco
  Conducted a market research on the perception of the bank in Morocco by ActiveYouths (18-39yo)Designed a dematerialized bank for the futureEstablished an advertising campaign to educate the market on digital offers
Great Debaters ISCAE Casablanca
- Préfecture de Casablanca, Morocco
- Team Leader
  - Apr 2017 - Apr 2018
  - Préfecture de Casablanca, Morocco
FCA Fiat Chrysler Automobiles
- Préfecture de Casablanca, Morocco
- Marketing Studies Analyst
  - Oct 2017 - Jan 2018
  - Préfecture de Casablanca, Morocco
  Conducted a market research on the positioning of the brand JEEP in MoroccoDigital Communication and Mix Marketing AuditProposed a set of recommendations to reduce the gap between wanted andperceived positioning of JEEP in Morocco
Publicis One
- Préfecture de Casablanca, Morocco
- Communication Executive
  - May 2017 - Jul 2017
  - Préfecture de Casablanca, Morocco
Les conserves de Meknès AICHA
- Préfecture de Meknès, Morocco
- Marketing trainee
  - Jul 2015 - Aug 2015
  - Préfecture de Meknès, Morocco

Education

2016 - 2019

Groupe ISCAE
Master's degree, Marketing

2016 - 2019
2018 - 2019

Instituto Tecnológico Autónomo de México
Marketing

2018 - 2019
2014 - 2016

Classes préparatoires aux grandes écoles - ECT Moulay Ismail Meknès

2014 - 2016

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Financial Services”

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Imane Marhfour

Refer a Friend to Get
100 Credits For FREE

$120.0

Hourly Rate