Experience

• 

  ShopUp

  • Dhaka

  • Chief Of Staff

    • Jan 2020 - Present
    • Dhaka

    Part of core leadership team, involved in shaping and implementing the strategic charter for ShopUp along with co-founders. Active member of the team that scaled the company from Series A to Series B in 21 months with 10x growth. - Hired some of the best talent, built great teams and mentored next gen leaders - Streamlined multiple SBU operations pan Bangladesh - Set up and drove operational excellence charter for the company

• 

  Syncoria | Certified Odoo Partner | ERP/CRM | Toronto, Canada

  • Canada

  • VP of Growth

    • Oct 2022 - Feb 2024
    • Canada

    Designing and driving profitable growth

• 

  Grameenphone Ltd

  • Bangladesh
  • Telecommunications
  • 700 & Above Employee

  • Growth Lead

    • Jan 2019 - Dec 2019

    Developed and implemented strategic acquisition plans to maximize growth and reach a Monthly Active User base of 5 million from an initial MAU of 2 million within a year• Increased MyGP’s month on month retention from 58% to 70% through implementation of in app customer lifecycle management process• Doubled MyGp’s revenue through integration of contextual marketing platform and personalization of customer purchase journey• Drove the project of introducing non telco microservices within MyGP for the first time which increased user engagement by 18%

  • Partnership and Loyalty Manager

    • Apr 2018 - Dec 2018

    • Acted as spearhead in securing digital partnerships and creating non telco value within the app for the very first time to serve a 10 million+ app base through digital partnerships.• Orchestrated an agile project overlooking integration of the app with contextual offering platform resulting in better conversion at the lower end of the funnel. • Working with internal and external stakeholders for managing campaigns, driving app growth, running A/B testing and evaluating post release performances.

  • Business Developer

    • Apr 2017 - Mar 2018

    • Single Point of Contact in the Business Unit for Group wide API hub. Built the whole value chain from scratch and on-boarded partners to monetize the APIs. • Anchored vision and strategy for group wide API hub by transforming API business into a strategic asset. (Ensured management approval of group wide API hub which has a cost exposure of over 1 Million USD)

  • Data Analyst

    • Oct 2015 - Mar 2017

    • Initiated automation of network element distribution using machine learning to increase network availability.• Designed generator operational model for Maximum Operational Expenditure Efficiency and reduced avg. run hour by 4% of 2000 auto generators

  • System Engineer

    • Dec 2014 - Sep 2015

    • Engaged in first level fault handling of Transmission network to ensure network availability of 99.9% in 442 Base Stations spread over an area of 7000 square-mile.• Supervised a vendor team to secure best in class network operation services within defined Service Level Agreement