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Ifeyinwa Mbeledogu is a seasoned sales and marketing professional with extensive experience in the pharmaceutical industry. She has held various leadership positions, including Field Force Effectiveness Manager at May &Baker Nigeria Plc., District Sales Manager, Senior Specialist Business Executive/Superintendent Pharmacist, and Pharmacist Intern at University College Hospital and Government House Clinic. She holds a Master of Public Health and a Bachelor of Pharmacy degree from the University of Nigeria, Nsukka, and certifications in Managerial leadership in sales and marketing, Leadership Skills, WAPCP, and Data Analytics.

Credentials

  • Managerial leadership in sales and marketing
    Lagos Business School, Pan-Atlantic University
    Nov, 2023
    - Apr, 2026
  • Leadership Skills
    Poise
    Jan, 2019
    - Apr, 2026
  • WAPCP
    West Africa Post Graduate College of Pharmacists
    Jan, 2019
    - Apr, 2026
  • Data Analytics
    Quantum Analytics

Experience

    • Nigeria
    • Pharmaceutical Manufacturing
    • 300 - 400 Employee
    • Field Force Effectiveness Manager
      • Feb 2023 - Present

      - Coordinate and motivate the field force by designing and implementing incentive schemes.- Resolve data questions and concerns and utilize data to generate insight that optimizes operations.- Constantly monitor sales performance, knowledge, and capability management for effectiveness.- Liaise with the marketing team to draw insights from data to track product performance and growth.- Anchor weekly pharma sales and marketing management team meetings to maximize opportunities.- Led a group of fifty in driving maximum ROI for all sales forces and spearheading customer insights.- Increased team productivity to 97% by initiating constant meetings, seminars, and development programs.- Monitor knowledge and capability management, measure effort levels and product mention and ensure all territories are viable and productive and piqued motivation levels.

    • District Sales Manager
      • Feb 2019 - Jan 2023

      - Realized a 95% sales performance rate and a robust network of buyers that heightened sales results.- Grew the East 1 district business and managed a 3-member specialist team within six states in Nigeria.- Produced the most improved and 1st runner-up sales executives for the best specialist executives in 2021.- Expanded market share by increasing awareness and sales of ethical drugs to thriving market segments.- Increased the district growth from 2% in 2020 to 57.8% in 2022, bagging the best district sales performance.- Managed key accounts of both government & private institutions in all 6 states & developed sales strategies.- Received commendation letter from the NSM for Q1 and H1 for excellent performance & a 54% sales growth.- Demonstrated commitment to internal/external customer service, with the maintenance of premium services.- Created a formidable team with 0 to less than a year of sales experience, earning a grand network of buyers.- Managed a 3-man team that produced the best sales executive and 2nd runner-up sales executive and ranked top for 3 consecutive years (2020, 2021 and 2022) in the ethical division.

    • Senior Specialist Business Executive/Superintendent Pharmacist
      • Jan 2014 - Feb 2019

      - Registered the company’s premises with the Pharmacists Council of Nigeria.- Developed and managed significant client relationships that generated repeat business and $10,000+ by Q2.- Achieved a 114% performance on the revolving account & a recipient reward for good performance in 2014.- Recognized multiple times as brand champion for some product lines and the go-to sales executive for short dates and close-to-expiry product lines.- Bagged the good performance for Q1 to Q3 in the 2015 and 2016 business years & the annual award-winning sales executive who did not have any dud cheque in assigned territory from 2014 to 2019.- Superintended the organisation activity in one of the depots in the east and expanded the market share by increasing awareness and sales of ethical drugs in 3 states.

    • Specialist Business Executive
      • Jan 2011 - Jan 2014

      • Surpassed the sales goals for the anti-malaria targets by over 2000% in 2013.- Established contact with teams to expand bulk value propositions and identified sensitive issues.- Created top-of-the-mind awareness for the company’s ethical products in government & private institutions.- Compiled, prepared, and analyzed data for annual reviews and ensured maximum ROI from team efforts.- Delivered long-term commitments and campaigns and drove revenue growth from new business segments.

    • Pharmacist
      • Jul 2009 - Jan 2011

      - Updated the clinic’s drug database and procured drugs from the central medical store.- Performed stocktaking of drugs, filling prescriptions, and patient education and counselling.- Achieved a 30% increase in revenue through physician network referrals and cross-promotion of products.

    • Pharmacist Intern
      • Jun 2008 - Jun 2009
      • Oyo State, Nigeria

Education

  • University of Nigeria, Nsukka
    Master of Public Health - MPH, Public Health
  • University of Nigeria, Nsukka
    Bachelor of Pharmacy - BPharm, Pharmacy

Suggested Services

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Industry Focus. “Pharmaceutical Manufacturing”

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