Experience

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  Tandem Senior Living Advisors

  • United States
  • Advertising Services
  • 1 - 100 Employee

  • President

    • Oct 2018 - Present

    We are a niche firm in senior living with decades of proven results led by long-tenured advisors who are repeatedly trusted to get results in communities across the country. We deem partnership as critical to collaborative success and operate as specialized counterparts to our clients. By delivering key market research, customized sales and marketing plans, sophisticated communication strategies, and disciplined project management, our team works in alignment with yours to surpass benchmarks and exceed expectations.

  • Vice President of Marketing and Sales

    • Jun 2000 - Oct 2018

    As Vice President of Marketing and Sales, I served on the management team of the company (decision making team) and also provided marketing and sales supervision and management support to multiple team members (5-7) and client communities (8-10) throughout the United States. During my tenure as VP, I oversaw the successful marketing of 4 startup communities and 11 expansions of existing communities as well as helping to improve the occupancy of existing communities. WindsorMeade - Williamsburg, VALenbrook - Atlanta, GAFranciscan Oaks - Denville, NJStill Hopes - Columbia, SCWestminster-Canterbury of the Blue Ridge - Charlottesville, VABrandon Wilde - Augusta, GALife Enriching Communities (Twin Towers, Twin Lakes) - Cincinnati, OHThe Ranch at Stillwater - Stillwater, OKEpworth Villa - Oklahoma City, OKVi at Aventura - Aventura, FL

  • Regional Director of Sales and Marketing

    • Nov 2009 - Jun 2010

    Karmel (CJE) - Chicago, ILSunnyside Communities (Sunnyside, Kings Grant, Summit Square) - Harrisonburg, VAApplewood - Freehold, NJCoburg Village - Albany, NY

  • Senior Marketing Consultant

    • Jul 2005 - Nov 2009

    I had the responsibility to directly oversee the sales and marketing function of 13 CCRC’s in 7 states (NC, SC, KS, FL, TX, PA, and TN) representing a total of over 2400 Independent Living Units (ILU). In addition to overseeing the sales staff at each of these communities (who reported directly to me), I also participated in the overall branding and lead generation efforts for the communities. St. Joseph of the Pines (Belle Meade, Pine Knoll) - Southern Pines, NCMeadowlark Hills - Manhattan, KSSt. Joseph's John Knox Tampa Bay - Tampa, FLCC Young - Dallas, TXProvidence Point, Pittsburgh, PACrescendo at Westhaven - Franklin, TNBlakeford at Green Hills - Nashville, TN

  • Marketing Consultant

    • Mar 2003 - Jul 2005

    Carolina Village (Park Pointe Village) - Rock Hill, SCWesley Commons - Greenwood, SCDiakon Lutheran Senior Living Communities - Allentown, PALakeview Village - Lenexa, KS

  • Retirement Counselor

    • Jun 2000 - Mar 2003

    In my role as Retirement Counselor, I was directly responsible for pre-selling the expansion at Aldersgate Retirement Community in Charlotte, NC. I assisted in taking the pre-sales from 40% to 85% by the end of the engagement. In this role, I also assisted with the promotion, advertising and press and media relations for the expansion.Aldersgate Retirement Community - Charlotte, NC

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  Carolinas Healthcare System

  • Charlotte, North Carolina Area

  • Supervisor - Corporate Compliance Department

    • May 1997 - Jun 2000
    • Charlotte, North Carolina Area

    I was responsible for supervising 6 Reimbursement Analysts and managing a system-wide physician education program on procedural coding and chart documentation. My roles were to educate and train over 350 physicians and increase Medicare and Medicaid reimbursements as well as participate in the overall development of a corporate compliance program for the Southeast’s largest healthcare system.