Experience

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  Phibious

  • Head of Content and Community

    • Jan 2021 - Present

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  LINE Vietnam

  • Head Of Content

    • Nov 2018 - Jan 2021

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  Webtretho Diễn đàn phụ nữ mẹ và bé

  • Head of Content and Community

    • Nov 2015 - Jan 2021

    - Handling the content and community of Webtretho, the largest website for women in Vietnam. - Developing the community on Social network. - Creating content package for Advertising Clients on Webtretho.

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  Ringier Vietnam

  • Editorial Director

    • Feb 2012 - Aug 2015

    - Planning marketing and content strategies for Publishing Division (included: Elle, Women's Health, Beauty Star Youtube Channel...) - Supervising content for Elle and WH with 360 degree (Magazine, Website, Social media, Apps...)- Developing new ideas for business of Publishing Division.- Supervising distribution for Elle and Women's Health Magazine.

  • Managing Editor

    • Aug 2011 - Feb 2012

    - Starting to build Women's Health Media brand at Vietnam in 2011.- Producing content for Women's Health in 360 degree (Magazine, Website, Facebook...)- Supervising layout design for Women's Health- Planning Marketing and Sale Strategies for Women's Health brand.- Supervising distribution and production for Women's Health Magazine

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  Sun Flower Media

  • Vietnam

  • Publishing Director

    • Aug 2001 - Jun 2011
    • Vietnam

    - Producing content of Tiep Thi & Gia Dinh weekly magazine (Marketing & Families magazine). - Producing content of Tiep Thi & Gia Dinh Vao Bep bi-monthly magazine. (Cooking magazine). - Producing content of “Tiep Thi & Gia Dinh Wedding bi-monthly magazine.- Reviewing design ideas and approve production plan for all 3 magazines.- Planning and developing marketing strategies and promotions for the 3 magazines.- Producing content for Cosmopolitan magazine (Vietnamese version). This is magazine for young women with slogan “fun fearless female”. Cosmopolitan’s mission has changed Vietnamese women’s perceptions about themselves. After that I handled over the magazine to legacy team.

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  Thế Giới Phụ Nữ Magazine (Women’s World magazine)

  • Vietnam

  • Feature Editor

    • Jul 1997 - Apr 2001
    • Vietnam

    - Writing feature section- Interviewing- Editing