Bio
Experience
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Seamless Distribution Systems AB
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Kolkata
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Head -RBD(Asia Pacific) & Strategy Planning
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Sep 2021 - Present
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Kolkata
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GrowthJockey
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Kolkata, West Bengal, India
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Sr. Vice President - Regional Business Ops
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Nov 2020 - Aug 2021
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Kolkata, West Bengal, India
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pTron
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Kolkata Area, India
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Regional Sales Manager
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Jun 2018 - Oct 2020
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Kolkata Area, India
• P&L responsibility for East India.• Key deliverables include Setting up robust distribution system for accessories , Regional AOP Revenues, Retail Effectiveness and Organization Development• Focus on building “GO TO MARKET” plans for achievement of the Regional AOPo Monthly program for “Key Retail Share Gain”o Device distribution and BTL execution calendaro Sales tool automation• Budgetary responsibilityo Manage Regional Opex on Brand Communication.
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Indepay Networks Private Limited
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Gurgaon, India
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Sales & Distribution Consultant
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Feb 2018 - May 2018
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Gurgaon, India
• Responsible for maintaining the P&L for Indepay products.• Re-launched Cash logistics and Remittance products in the market increasing the company’s revenue & EBITA• Building robust distribution infrastructure of 10000+ ISL and 130 distributors.• Provided the product team with on-ground market research data along with multiple revenue effecting key data points from competitive distributors.
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Ooredoo Myanmar
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Yangon
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Head - Sales & Distribution
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Feb 2016 - Aug 2017
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Yangon
P&L responsibility for the largest region.• Leading a large team of direct and indirect employees• Key deliverables include Regional AOP Revenues , Customer Acquisition and Retail Effectiveness and Organization Development• Focus on building “GO TO MARKET” plans for achievement of the Regional AOPo Micro distribution model for mass market o Monthly program for “Key Retail Share Gain”o Device distribution and BTL execution calendaro Sales tool automation• Budgetary responsibilityo Manage Regional Opex on Brand Communicationo Acquisition cost optimization with “Commissions”Current Role Achievements• Successful launch of 4G services• Implemented pilot program on Micro Distribution & Dealer engagement program.
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India
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Telecommunications
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700 & Above Employee
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General Manager Sales & Market Ops
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Feb 2013 - Feb 2016
Key responsibilities was to ensure profitable and consistent growth in revenues through efficient sales and distribution, network planning and implementation of micro marketing strategy.Achieve Business objectives primarily net share of acquisitions, Data revenue & Recharge revenues, enhance base & ARPU . Handling 700+Cr Gross Revenue.Accountable for managing a team of professionals within budget parameters, managing and coaching them for improved performance.To lead and manage the telecom operations through a multidisciplinary team of professionals supporting and enhancing the capability of the Sales & Account Management, Professional Customer Services.To develop and build on existing best operational practices in the delivery of services.To guide and mentor members in their professional development.To be involved in the day-to-day management of the department, business process, program or system, with the independent authority to take decisions on area of responsibility which includes:Business planning and budgeting for the zones.Suggest roll out in network and commensurate scale-up the operations & build distribution capabilities to support business growth Business Performance management driving qualitative and quantitative measures of zonal operationsManagement Information System to provide inputs for strategy & decision making for the central teamTo be an agent of change for the organization, consistently challenging the organizational and functional norms to deliver increased value or savings to Bharti Airtel Ltd overall and our internal customers.
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Zonal Business Manager ( DGM )
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Jun 2009 - Feb 2013
Develop ,Plan , Implement and Manage all Sales & Distribution activities to ensure Revenue & Sales objectives for all lines of business including Mobile, DSL & DTH Handled the revenue of 300+ Cr p.a. through 76 prepaid distributors, 12 Stores and 23000 outlets and the total team size of 144 on roll and associates employees.Drive gross additions , Quality sales matrices , Base management & Compliance to regulatory norms in terms of customer acquisitions Provide Regular Assessment ,Devise and Implement actions/activities to upgrade sales competence in the zone and Develop ,Coach ,Mentor the Sales team Supervise over all CSD function to drive Customer Satisfaction scores, Infrastructure at showrooms, ARCs , Collections and Bad Debts performance at the zoneDrive data revenues, VAS and other Revenue driversReview distribution Health & take necessary actions to Drive Width & depth of distributionHighlights:Rated as the best Zonal Head in B&J M&G Circle, Won many CEO trophies for my Zone.Highest growing zone in RMS & CMS for 3 consecutive years in UP & M&GRewarded Nationally for best Airtel Money launch
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Zone Sales Manager ( Sr. Manager )
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Aug 2006 - May 2009
Achieve Business objectives, primarily net share of acquisitions, recharge revenues, enhance base & ARPU through execution excellence.Achieves 16 Cr/month of Revenue and 38% of acquisition of the circle through a team of 5 Area managers, 2 Territory Managers, 192 Field executives, 34 merchandisers & 21 Channel partners.Quality Network feedback and new network planning.Competition Intelligence & instrumental in product designing.Ensure team’s objectives is in sync to company’s objectives.Ensure High employee / Channel satisfaction & engagement.Highlights:Awarded with Highly engaged team with Zero attrition.Awarded Best Prepaid Zone, Best ZSM of the Month & quarter.Highest ever C sat.( 4.7) & Employee satisfaction (4.9) 98th percentile Was the Exceptional Contributor of the circle in FY 06-07, rewarded by Mr. Manoj KohliWon several sales contests viz. Singapore/Malaysia contest, etc
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State Prepaid Head
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Apr 2005 - Aug 2006
Managing Prepaid sales & distribution of Jharkhand State with a team of 16 Town Executives , marketing communications executive & back end sales operation team.Effective channel management ensuring implementation of sales & marketing strategies & coordination with DAKC for Handset Provisioning.Selection and appointment of CPs & Distributors ensuring effective market coverage for better customer reach and required business extraction in assigned area & planing for BTL activities.Highlights:Rolled out CDMA services in the state in Phase-II, 469 town category townsCreated distribution network in small sub-towns, rural areas (sub 10k population). Won several sales contests viz. Singapore/Thailand contest, etc
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Cluster Manager
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Feb 2003 - Apr 2005
I had been entrusted with the managerial responsibility initially in postpaid business, and later the responsibility of Prepaid business for Howrah & Hooghly. Leading the team of three Distributors & 30DSRs. Responsible for Primary Secondary, Financial & Administrative control & to give thrust to the overall performance of the ZM,s.I have had the privilege of controlling & supervising the entire gamut of operation in the segment of the business to the entire satisfaction of the higher management.Highlights:Won many Chairman trophy for No1 circle – Cluster Under SIP programm & appreciation certificates from Mr. Mukesh D Ambani
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airtel
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Kolkata, West Bengal, India
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Territory Sales Manager
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May 2002 - Feb 2003
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Kolkata, West Bengal, India
The job was basically of identifying & defining the market, setting up of a fresh distribution model, changing the way of existing pattern of distribution, Ensuring visibility & availability of the product across market, ensuring primary & secondary targets, leading the territory level sales force,, providing them both in-house & on the job training, financial & administrative control of the territory, overall accountable for the growth of the business in the territoryHighlights:Created distribution network for Prepaid Business. Won the Individual & Team Award in many contest.Awarded gold medal by Mr. Sunil Bharti Mittal in sales contest
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Unilever
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Patna, Bihar & Jamshedpur, Jharkhand
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Territory Sales Incharge
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May 2000 - May 2002
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Patna, Bihar & Jamshedpur, Jharkhand
Managing 8 distributors, ensuring primary and secondary sales target, looking after all the micro marketing activities, financial and administrative control, leading and training distributor’s sales force, controlling distribution and pricing of the product within the territory, designing and implementing various trade schemes to simulate primary and secondary off take, local level marketing researchHighlights:Got highest index point in Bihar & Jharkhand, placed in 3rd, position in the Branch as (Star T.S.I.) Hindustan Lever Ltd. Conferred the title of CHAMPION OF THE CHAMPIONS from the DIRECTOR, FOODS, HLL
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Education
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2012 - 2012Indian Institute of Management, Ahmedabad
Management Development program, Business/Managerial Economics -
1997 - 1999National Institute of Sales
PG Diploma in Global Sales & Marketing, Business Administration and Management, General -
1994 - 1997University of Allahabad
Bachelor of Science (B.Sc.)
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Industry Focus. “IT Services and IT Consulting”
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