Experience

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  Bike Bandidt LLC

  • San Diego, CA

  • CEO

    • Jun 2015 - Jun 2017
    • San Diego, CA

    Chief Executive OfficerBike Bandit LLC, San Diego, CA 2015 –2017Spearheaded operations for power sports parts distributor generating over $30M annually; led executives on development and execution of high level projects, interacted with management on day-to-day operations, & ensured company’s employees were productive, trained, and engaged. Contributed to preparation and sale of company, created accurate budget, focused on reducing expenses, developed clear list of priorities and projects, and served as SME to prospective buyers; company had successful exit in 2017. Overhauled operations processes, focused on inventory auditing and management, partnered with suppliers to provide marketing collateral, and updated ad targeting strategies; improvements decreased inventory costs, marketing spend, and total labor, resulting in a reduction in inventory by 50% and expenses by $1M.Directly oversaw Marketing, Accounting, Merchandising, IT, and Warehouse Managers, identified problem areas, developed and communicated long-term objectives, and led weekly meetings to gather status updates and provide issue resolution; departments quickly exceeded target KPIs.Revamped consumer-facing marketing, led Marketing, IT, and Merchandising personnel to partner with outside marketing company to outline new website, crafted new features to enhance order tracking, and developed updated marketing campaigns; streamlined ordering process with 8% fewer abandoned carts, reduced number of customer service issues, and empowered team to utilize tools to improve revenue. Developed new products including tire warranty program, created program polices including terms and conditions, marketing, and pricing, and oversaw launch; program became #1 selling item, and improved margins on tire sales by 3%. Worked with shipping and logistics partners to determine best programs, and trained staff on shipping practices; improved shipping times, increased customer satisfaction, and reduced shipping costs.

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  CRI Global, San Diego, CA

  • Greater San Diego Area

  • Director Of Operations

    • 2009 - Apr 2015
    • Greater San Diego Area

    Managed all IT operations for 5 companies selling furniture, camping, office supply, and other consumer goods; responsible for improving overall company performance within the areas of warehousing, distribution, accounting, HR, and IT and growing sales to over $100M. Managed projects to update IT infrastructure, including creating new support team, refreshing desktops, modernized servers and data center, and negotiating new internet services; new equipment improved productivity and morale, provided faster infrastructure with built in redundancies, and improved client response time. Led move of operations to San Diego, documented all existing processes, workflows, and software solutions, recruited and selected new GM and provided training on internal operations, and managed IT projects to connect new office to existing distribution centers; new HQ enabled greater transparency and quicker response to internal issues, and improved support to sales team who saw immediate improvements to revenue. Spearheaded updates to website, manufacturing, inventory, warehousing, order processing, and shipping software, selected new IT consulting partner, developed project requirements, timelines, and deliverables, and launched new solutions with better tracking and reporting; improved forecasting and reduced out of stock products, tracked orders and trends, provided real-time shipping updates, and launched new Amazon.com store. Led improvements to warehouse operations and ordering system for 3 locations, developed processes to fulfill orders by identifying correct inventory at each warehouse, optimized shipping times and costs, and trained employees on new operations and IT systems; new solutions contributed to improvements in delivery times, order accuracy, and reductions in costs. Oversaw opening of 23 new franchises, managing build outs, developed backend IT, accounting, and ordering system integrations, and identified needed administrative and business functions.

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  Event Network, Inc.

  • Greater San Diego Area

  • COO

    • 2001 - 2009
    • Greater San Diego Area

    Led Accounting, IT, and Operations and improvement projects for organization operating gift shops for zoos, museums, and aquariums; developed scalable processes and practices for hiring location employees, setting up stores, purchasing inventory, deploying IT systems, and financial accounting and reporting. Developed company’s first corporate operating infrastructure, outlining SOPs related to opening and converting new store locations, shipping and receiving, store and historical, current, and forecasted company financials, purchasing and inventory, and IT solutions. Contributed to company growth to over 100 locations and improved sales from $3M to $100M annually.

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  Expedite Express

  • Greater San Diego Area

  • Business Owner

    • 1996 - 2001
    • Greater San Diego Area

    Delivery business covering most of the Southern California area. Main hubs were LA and San Diego. Operated by a combination of 8 employees and 15 self employed contractors.

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  Price Club

  • Greater San Diego Area

  • COO / VP Accounting and IT

    • 1981 - 1996
    • Greater San Diego Area

    Partnered with founder of warehouse club to grow company from 2 to over 70 locations generating over $8B in revenue; held positions of increasing responsibility from VP of Accounting, VP of Information Technology, and VP of Traffic/Distribution; resigned after merger with Costco.