Okay, let’s tackle this. So Helen has 52 years of experience as a small business owner, which is extremely rare and valuable. Her skills in event management, marketing, and public relations are also in demand. However, her location in Dennis Port, Massachusetts, is a relatively small town, which might affect her earning potential. Considering her extensive experience and skills, I would estimate her hourly rate to be around $75, which is a conservative estimate given her unique situation. Some entrepreneurs with similar experience might charge higher rates, but her location and industry demand suggest a lower rate.