Experience

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  Hisense Centroamérica

  • Panama
  • Computers and Electronics Manufacturing
  • 1 - 100 Employee

  • Deputy General Manager

    • Apr 2024 - Present

  • Commercial Director

    • Jun 2015 - Present

    Department: Consumer Electronics (TV, Home Appliances & Mobile Division)Position: Regional Commercial Director (Central America, Caribbean Island & Free Zones)Responsibilities:Develop and execute commercial strategies according to company goals and objectives aiming to accelerate growth; Construct business plans to seize commercial opportunities (Expansion, local business development) by understanding market behavior through research and sensing; Prioritize customers’ requirements to ensure their needs are being metEngage in new opportunities and manage client relationships (new and existing)Lead teams to ensure internal collaboration (marketing, sales, customer service etc.)Build and grow profitable partnerships with key stakeholdersMonitor performance of commercial activities using key metrics and prepare reports for senior managementAssist and monitor financial target settings and budget execution.

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  Samsung Electronics Latin-America.

  • LatinAmerica

  • Comercial Senior Manager AV Division

    • Mar 2009 - May 2015
    • LatinAmerica

    Department: Audio & Video Comercial DivisionPosition: Comercial Senior Manager Responsibilities: To coordinate and lead regional product marketing. Prepare proposals and recommendations of Product & Sales & Marketing strategies. SCM (supply change management) of the Audio & Video applied to Latin America Markets transition of new technology, and other marketing activities. Control of product marketing budget.

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  Samsung Electronics, Costa Rica

  • Costa Rica

  • Sales Manager

    • Sep 2007 - Mar 2009
    • Costa Rica

    Position: Sales Manager (Corporate Sales & Golfito Free Zone Area)Responsibilities: Developed a Corporate Business, Sales Manager for the Golfito Free Zone Market.

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  Samsung Electronics Latin-America.

  • LatinAmerica

  • Product Marketing Manager

    • Jan 2005 - Sep 2007
    • LatinAmerica

    Department: Product Marketing Home AppliancePosition: Regional Product Manager Responsibilities: To coordinate and lead regional product marketing. Prepare proposals and recommendations of product marketing strategies. Purchase & Sales & Inventory of the Home Appliances products, implementation of product seminars, and other marketing activities. Control of product marketing budget.

• 

  Panasonic Latin America

  • LatinAmerica

  • Product Marketing Executive

    • Mar 2003 - Jan 2005
    • LatinAmerica

    Department: Product Marketing Home AppliancePosition: Regional Air Cond. Product ExecutiveResponsibilities: To coordinate and lead regional product marketing of RAC (Room Air Conditioning). Prepare proposals and recommendations of RAC marketing strategies. Purchase & Sales & Inventory of the RAC line, implementation of product seminars, and other marketing activities.