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Guy Pawlak is a seasoned marketing professional with a strong background in advertising, sales, and business development. He has worked with various companies, including Haymarket Medical Network, MedscapeLIVE! Virtual Conference Solutions, Frontline Medical Communications, Slack Inc., and Canon Communications, providing expertise in marketing strategy, healthcare, and publishing. With a degree in Communication from Rutgers, The State University of New Jersey-New Brunswick and Business Administration from County College of Morris, Guy has honed his skills in creating effective marketing campaigns and driving business growth. He has managed digital programs and sponsorships, developed strategic direction, and partnered with meeting chairs and faculty to create compelling live and virtual programs. With 20+ years of experience in the industry, Guy is well-equipped to provide guidance on marketing, sales, and business development strategies.

Experience

  • Haymarket Medical Network
    • New York City Metropolitan Area
    • Manager, Business Development
      • Nov 2021 - Sep 2023
      • New York City Metropolitan Area

      Increasing revenue through digital programs and sponsorships for Haymarket Medical's Clinical Advisor, the leading resource for NP/PAs. ClinicalAdvisor.com offers the latest information on diagnosing, treating, managing, and preventing medical conditions. NP/PAs are among the fastest-growing segment of the healthcare profession responsible for 1B+ scripts per year and seeing over 20 patients per day. Clinical Advisor creates a direct path to NP/PAs looking for the latest data, tools, and pharmacology to improve patient care/outcomes.

    • Director Corporate Sponsorships
      • Jan 2017 - Nov 2021

      Acquired by WebMD/Medscape in June 2019. Sell sponsored Live and Virtual promotional programs for Medscape proprietary meetings group. Therapeutic areas focus on and include Psychiatry, Metabolic/Bariatric Surgery, Diabetes and Female Health . Clients include pharmaceutical, surgical, and medical education companies. Additional responsibilities include developing strategic direction, marketing, and partnering with meeting chairs and faculty to create compelling live and virtual programs.

    • Events Sales Manager
      • Mar 2013 - Jan 2017

      Sold product theaters, sponsorships, custom marketing programs for leading producer of live, accredited meetings for physicians and allied healthcare clinicians. Specialties include, Orthopedics, Urogynecology, Urology, Gynecologic Surgery, Psychiatry, and NPs and PAs.

    • Global Account Manager
      • May 2006 - Mar 2013

      Sold advertising, live symposia, exhibits, custom publishing and online promotional programs for leading Orthopedics, Ophthalmology and Optometry clinical newspapers.

    • National Sales Manager
      • Mar 2004 - May 2005

      Sold advertising space and custom programs for physician's journal specializing in women's health.

    • National Account Manager
      • Aug 1996 - Mar 2004

      Sold advertising space, custom publishing, and live symposia, for leading nursing journal, RN

    • Northeast Account Manager
      • 1991 - 1996

Education

  • Rutgers, The State University of New Jersey-New Brunswick
    B.A. Communication, Communications
  • County College of Morris
    A.A. Business Administration, Business Administration and Management, General

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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