Okay, let’s calculate this. Gretchen has a mix of sales, marketing, and leadership skills, which are valuable in many industries. However, her specific skills like social media marketing and academic research might be less in demand. Location is Columbus, Ohio, which is considered a mid-sized market. According to national averages, sales professionals with similar skills in the Midwest region can charge around $25-$50 per hour. Considering her experience and skills, I’d estimate her hourly rate to be around $75, which is on the lower end of the range. However, this is a rough estimate and may vary based on the specific company, industry, and context.