Okay, let’s tackle this. So Greg Nuthall has 25 years of experience as an IT Senior Data Architect. Location is Christchurch, New Zealand, which is a relatively smaller market compared to major cities like Sydney or Melbourne. IT professionals with his level of experience, especially in data architecture, are in demand. However, the rate might be lower compared to Australia or the US. Considering the industry average for data architects in New Zealand, I’d estimate his hourly rate to be around $125, which is slightly lower than the average rate for data architects in Australia ($150-$200 per hour) or the US ($175-$250 per hour). This is due to the smaller market and lower demand for IT professionals in New Zealand.