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Greco Kassem is a seasoned digital transformation leader with expertise in strategic innovation, communication, and product management. He has experience driving business sustainability and customer value at various startups and venture capital firms in Mexico City.

Experience

    • Mexico
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Head of Digital Strategy & Operations
      • Jun 2023 - Present

      Digital Transformation Leader - Developing and executing strategic inniatives to drive continuos innovation, business sustainability and customer value Managing business planning processes and performance follow-up Generating market development and insight through strategic digital operation approaches.

    • Communication Strategy
      • Aug 2022 - Aug 2023

      Communication strategy for Bluebox Stakeholders •Developed and execute communication strategies for open innovation projects •Built and managed relationships with key stakeholders •Developed compelling messaging and storytelling •Created and managed a variety of marketing and communications programs

    • Mexico
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Communications Consultant
      • Jun 2021 - Dec 2021
      • Mexico City

      • Created and implemented Communication Strategy and Brand Identity for Mexico's first Venture Capital Fund for LGBT+ Founders. • Communication Strategy for Startup Scouting Campaigns • Internal Communication Strategy for Collaborators and Stakeholders • Design Identity and Systems for Stakeh...

    • Mexico
    • Business Consulting and Services
    • 1 - 100 Employee
    • Design Lead
      • Apr 2020 - Aug 2021
      • Mexico City

      • Product Manager for Digital Products • Brand Identity • Corporate Decks and Pitch Decks • UX Design

    • Mexico
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Creative Ninja
      • Nov 2019 - Mar 2021
      • Aguascalientes, México

      Graphic and Experience Designer fighting BFP [Big F***king Problems]: • Leader and Project Manager on Communication Strategy • Creation of Digital Content • UI / UX Design • Development and Implementation of Creative Strategies. • Creation of Campaigns [Experience, Graphic, Strategy, Metrics, Rep...

Education

  • 2022 - 2022
    University of Pennsylvania
  • 2018 - 2022
    Universidad Autónoma de Aguascalientes

Suggested Services

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Industry Focus. “Venture Capital and Private Equity Principals”

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