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Gordon Mackay profile image

Gordon Mackay

Managing Partner at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Mackay Strategic Management</span>
Intro Book
Seasoned business consultant and strategist with expertise in management, marketing, and sales.
  • Claim this Profile
Location
North Lakeville, Massachusetts, Unite...
Skills
  • Series 7
  • Business Planning
  • Business Strategy
  • Small Business
  • Sales
  • Show all
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Bio

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Gordon Mackay is a seasoned business professional with extensive experience in management consulting, marketing, sales, and entertainment. He has led various firms, including MacKay Strategic Management and MacKay Marketing, and has worked with notable clients such as Evel Knievel and Criss Angel. Mackay holds a Master of Science degree in Management and Marketing from Lesley University and is certified as a Family Business Specialist.

Credentials

  • Family Business Specialist
    -

Experience

  • MacKay Strategic Management
    • Lakeville, MA
    • Managing Partner
      • Dec 2014 - Present
      • Lakeville, MA

      Created and led a business consulting and live event service firm, becoming the preferred provider of high-profile events featured in regional, national, and international media. Built and maintained domestic and international accounts through superior customer service, sales, promotions, and mar...

  • MacKay Marketing
    • Bridgewater, MA
    • Senior Consultant
      • Jan 1996 - Mar 2021
      • Bridgewater, MA

      I possess an in-depth knowledge of the following Industries including: Entertainment, Sports, Amusement Industry, Consumer Goods, Small Business, Media, Marketing &amp; Management Services, Non-Profits, Resorts &amp; Casinos, Restaurants, Retail, &amp; Nightclubs. Developed client specific plans ...

  • MacKay Entertainment
    • Bridgewater, MA
    • Senior Consultant
      • Jan 1996 - Mar 2021
      • Bridgewater, MA

      Developed client specific plans for sales, marketing, advertising, event, and entertainment needs. Managed seven Market Representatives and 20 Promotional Representatives east of the Mississippi River. • Coordinated sound, lighting, video, and special effects in arenas and stadiums seating from...

  • Philip Morris USA
    • Mansfield, MA
    • Sales Manager
      • 1995 - 2000
      • Mansfield, MA

      Directed the implementation of sales programs, new brand launches, merchandising agreements, and special programs for a $20MM territory. Hired, supervised, and oversaw the planning activities for 20 Merchandisers and Promotional Representatives throughout New England. • Oversaw wholesale and ke...

Education

  • Lesley University
  • The American College
  • St. John's University - Jamaica, NY

Suggested Services

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Industry Focus. “Management Consulting”

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