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Bio

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Gino Geruntino is a seasoned content marketing professional with expertise in editing, video production, and social media strategy. He has worked as a Content Marketing Manager, Content Writer, and Social Media Specialist for various companies, including Kris-Tech Wire, Birdbill, and Beanstox. Gino has also produced high-quality video and audio projects for campus clubs and organizations, and has worked as a teaching assistant and media support specialist. Gino holds a Bachelor's degree in Broadcast Journalism from Utica College and has completed various certifications in content marketing and SEO fundamentals.

Credentials

  • Content Marketing and SEO Fundamentals
    Semrush
    Dec, 2023
    - Apr, 2026
  • Content Marketing Fundamentals Course
    Semrush
    Dec, 2023
    - Apr, 2026
  • Content Marketing Principles for Business
    Semrush
    Dec, 2023
    - Apr, 2026
  • Crafting a Winning SEO Strategy: A Guide for In-House Marketers
    Semrush
    Dec, 2023
    - Apr, 2026
  • Role of Content
    Semrush
    Dec, 2023
    - Apr, 2026
  • SEO & Content Playbook for Agencies
    Semrush
    Dec, 2023
    - Apr, 2026
  • Keyword Research
    Semrush
    Sep, 2022
    - Apr, 2026
  • Competitor Analysis with Semrush
    Semrush
    May, 2022
    - Apr, 2026
  • Link Building
    Semrush
    May, 2022
    - Apr, 2026
  • Role of Content Exam
    Semrush
    May, 2022
    - Apr, 2026
  • Email Marketing Certified
    HubSpot
    Aug, 2020
    - Apr, 2026

Experience

  • Kris-Tech Wire
    • Rome, New York, United States
    • Content Marketing Manager
      • Mar 2022 - Present
      • Rome, New York, United States

      - Grew organic web traffic to company's site more than 40% in 2023- Established company's social media strategy to grow LinkedIn follower count more than 50%- Developed brand voice and identity to create consistency in sales collateral, web content, and other deliverables

  • Freelance
    • United States
    • Content Writer
      • Feb 2021 - Present
      • United States

  • birdbill
    • Boston, Massachusetts, United States
    • Content Writer and Social Media Specialist
      • Jun 2022 - May 2023
      • Boston, Massachusetts, United States

  • Beanstox
    • Boston, Massachusetts, United States
    • Content Marketing Manager
      • Aug 2021 - Feb 2022
      • Boston, Massachusetts, United States

      Led content creation for the Beanstox site and assisted with overhauling the company's Support Center. Also led technical SEO efforts to increase visibility and optimize organic traffic and conversions.

    • United States
    • Information Technology & Services
    • 700 & Above Employee
    • Content Marketing Lead
      • Dec 2020 - Jul 2021

    • Demand Generation Lead
      • Aug 2020 - Dec 2020

    • Marketing Specialist
      • Dec 2018 - Aug 2020

  • Terakeet
    • Syracuse, New York Area
    • Digital Content Specialist
      • Apr 2015 - Nov 2018
      • Syracuse, New York Area

      I create and execute online digital marketing tactics for well-known companies in a variety of industries. I brainstorm ideas, develop outreach and dialogue for tactics, and engage with influencers to achieve desired results. In addition, I write blog posts and news articles on behalf of clients to disseminate information and impact the search landscape for some of the most competitive keywords online. I'm also serving on Terakeet’s editorial board to help develop the vision and content on the company’s blog. As Terakeet's resident reporter, I've generated video and audio projects for company events held throughout the year.

  • Utica College
    • Utica, NY
    • Media Support Specialist (Part Time)
      • Aug 2009 - Aug 2015
      • Utica, NY

      I produced high-quality video and audio projects for campus clubs and organizations. I also served as a teaching assistant, helping students with their work by filming, editing and overseeing their audio/video projects.

  • WRVO Public Media
    • Oswego, New York
    • Morning News Producer, Dayside Reporter
      • Jun 2013 - Dec 2014
      • Oswego, New York

      I produced WRVO's morning/afternoon news segments and reported on events happening in Oswego and Oneida counties. During fundraising season, I would perform some board operator duties.

    • Evening Reporter/Anchor
      • Aug 2011 - Jun 2013
      • Utica, NY

      I performed interviews, wrote stories, and anchored the 5:00, 5:30 and 6:00 p.m. newscasts. I also helped optimize stories for SEO purposes and coordinated social media publishing for our station's Facebook page. Winner of the 2012 and 2013 NYSBA Outstanding Feature piece.

    • Freelancer
      • May 2011 - Aug 2011

      I produced radio pieces for stations throughout Upstate New York. Occasionally, I was also asked to work for local television stations or production companies as a cameraman, producer or set-up man.

Education

  • 2007 - 2011
    Utica College
    Bachelor's degree, Broadcast Journalism

Suggested Services

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Industry Focus. “Media Production”

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