Okay, so Gina has a solid marketing background, but her experience is mostly in a smaller city like Youngstown, Ohio. Her skills are somewhat general, but she has experience in multiple areas like social media, email marketing, and advertising. Let’s look at average rates for marketing professionals in the US. According to the Bureau of Labor Statistics, the median annual salary for marketing managers is around $160,000. However, this is a higher-level position. For a marketing communications specialist, the average salary is around $60,000-$80,000 per year. Considering her skills and experience, I’d estimate her hourly rate to be around $75, which is on the lower end but still reasonable for a smaller city.