Experience

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  Beth Israel Lahey Health

  • Boston, Massachusetts, United States

  • Director of Internal Communications

    • Mar 2023 - Present
    • Boston, Massachusetts, United States

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  SPINNAKER COMMUNICATIONS

  • Owner

    • Oct 2002 - Present

    Launched full-service custom publishing business. Responsibilities include turnkey solutions for companies looking to outsource marketing and direct mail materials including newsletters, training materials and brochures. Services include writing, editing, design, marketing and desktop publishing.SELECTED ACCOMPLISHMENTS AND HIGHLIGHTS• Aetna Student Health/The Chickering Group, Boston, MA: Coordinate all aspects of Student Health Spectrum, a custom-published quarterly newsletter directed at student health professionals at the college and university level. Orchestrated comprehensive redesign for March 2003 issue leading to a continuing contractual role as Managing Editor.• Brigham & Women’s Hospital, Emergency Department and Beth Israel Deaconess Hospital-Needham: Providing freelance communication support services.

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  Dana-Farber Cancer Institute

  • Greater Boston Area

  • Associate Director of Internal Communications

    • Nov 2012 - Mar 2023
    • Greater Boston Area

    Responsible for internal communications to all employees at Dana-Farber Cancer Institute and its partners.

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  Lahey Clinic

  • Burlington, MA

  • Editorial Manager

    • Nov 2011 - Nov 2012
    • Burlington, MA

    Responsible for corporate communications and publications at Lahey Clinic.

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  NEW ENGLAND BAPTIST HOSPITAL

  • Communications Manager

    • May 2005 - Mar 2010

    Communications/public affairs specialist with sole responsibility for all aspects of print and electronic communication for an orthopedic specialty hospital. • Developed and implemented strategic direction for all Hospital communications and publications to support and enhance the Hospital’s brand as an Orthopedic Center of Excellence• Served as the primary liaison with the Hospital’s executive leadership, Board of Trustees, physicians and staff for all internal and external publications, including the Hospital’s annual report, community newsletter, program and services brochures, presentation materials, website content and social media• Responsible for the Hospital’s internal communication program – including a daily e-mail newsletter, intranet updates, monthly printed publications, posters and PowerPoint campaigns – to promote Hospital news and initiatives on the main campus as well as three off-site locations • Supervised all internal and external creative resources, including writers, designers, printers and photographers• Managed the work flow of all projects to ensure timely production and delivery• Collaborated with external agency to develop and launch the Hospital’s website (www.nebh.org); managed content and added features and functions, including blogs and podcasts, post-launch • Developed and managed the department’s annual budget to ensure efficient use of financial resources

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  CAHNERS BUSINESS INFORMATION/REED BUSINESS INFORMATION

  • Director of Custom Publications

    • Jan 2001 - Dec 2001

    Launched a Custom Media program for Cahners Electronics Group, a division of Reed Business Information. Responsible for developing special advertising sections, custom magazines, e-newsletters, direct mail and collateral programs for key advertisers. Produced sales tools and media kits to aid the salesforces of eight publications in selling book-specific and cross-publication programs. Set budget goals for each publication and monitored revenue and expenses.

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  Ziff Davis, Inc.

  • Director, Custom Publishing

    • 1995 - 1999