Experience

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  Procurify

  • Vancouver, British Columbia, Canada

  • Marketing Content Manager

    • May 2024 - Present
    • Vancouver, British Columbia, Canada

    Procurify is the Intelligent Spend Management company. We’re on a mission to give all organizations unprecedented visibility and control over their business spend. By bringing more spend under management in one procure-to-pay solution, our customers capture unified spend data that can be harnessed to realize millions of dollars in time and cost savings.

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  Bleacher Report

  • Greater New York City Area

  • Featured Columnist

    • Oct 2016 - Present
    • Greater New York City Area

    Highlights:• Wrote Bleacher Report articles that have been featured on the front page of CNN.com. • Wrote several feature articles that generated over 500,000 unique views.• Represented Bleacher Report as a guest on TSN Radio.

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  The New York Times

  • Greater New York City Area

  • Contributing Writer

    • Mar 2009 - Present
    • Greater New York City Area

    The New York Times is one of the world’s most influential news organizations with 50 news bureaus around the New York region, the nation and the globe. Highlights:• Contributing writer for the sports section of the Times. • Assisted in coverage of the 2011 NHL Stanley Cup Finals.• Assisted in coverage of the 2015 US Open (golf).• "Hockey in North Korea" article was the front page sports story.

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  University of the Fraser Valley

  • Chilliwack, British Columbia, Canada

  • Communications Specialist

    • Mar 2021 - Jan 2023
    • Chilliwack, British Columbia, Canada

    • Wrote humanistic profiles of UFV staff, faculty, stakeholders and students that appeared on the UFV Today and UFV Now blog.• Contributed to writing crisis communications and campus announcements through press releases and email copy.• Started the Quick Change podcast, which features UFV disruptors who are promoting knowledge and change.

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  Traction Guest

  • Vancouver, Canada Area

  • Content Marketing Manager

    • Aug 2019 - Mar 2020
    • Vancouver, Canada Area

    Traction Guest is a leading developer of cloud-based visitor management systems (VMS) which make hosting visitors effortless, memorable, and safe. The highly customizable Traction Guest platform enables global enterprises to leverage visitor data, shape their brand experience, and strengthen security. Its central administration and integrations with strategic business systems like Salesforce, make this SaaS solution uniquely attractive to large, multi-location organizations. Traction Guest is a Salesforce Ventures portfolio company and is used by enterprises on five continents in dozens of industries, including progressive brands like DocuSign, Thermo Fisher, and VICE Media.

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  Genesis Robotics

  • Langley, British Columbia

  • Content Marketing Specialist

    • Nov 2017 - May 2019
    • Langley, British Columbia

    Highlights:• Lead in developing the brand voice on the website, social media, and marketing assets• Proactively helped place thought leadership contributed articles in Wired, Machine Design, and Techvibes• In four months, improved Twitter followers by over 100%• Created copy for the launch of the Genesis Advance Technology website• Content lead in Genesis’ onboarding book for new employees and the 2018 Hannover Messe trade show campaign

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  Creation Technologies

  • Burnaby, British Columbia

  • Content Marketing Specialist

    • Jul 2015 - May 2017
    • Burnaby, British Columbia

    Creation Technologies is a World-Class EMS Provider to a diversified group of Original Equipment Manufacturers (OEMs) across North America and worldwide. Responsibilities:• Wrote blog articles and maintained an editorial calendar for Creation Technologies' company blog. • Organized, planned and executed marketing video projects targeted specifically to a B2B audience.• Assisted in developing sales collateral, Email templates, and Power Point presentations for the Business Development team.• Helped oversee and develop corporate strategy for the company's social media channels.• Managed company's Case Study Program.• Storyboarded and created copy for marketing infographics.

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  Avigilon

  • Vancouver, Canada Area

  • Brand Journalist

    • Feb 2013 - Mar 2015
    • Vancouver, Canada Area

    Avigilon (TSX: AVO) is defining the future of protection through innovative, end-to-end surveillance solutions.Responsibilities:• Blog: Launched and managed Connected, Avigilon’s first ever blog, tracking 1K- 5K views per post.• Content Marketing: Global marketing lead for development of all content marketing assets, including: case studies, whitepapers, blog posts, contributed articles, infographics and external/internal videos. • Social Media: Managed and tracked Avigilon’s social media channels, total follower growth over 300% across all channels over 2 years.• Communications: Wrote contributing editorial articles on behalf of Avigilon for publications like Forbes.com, the Vancouver Sun, European CEO, and Business in Vancouver (BIV). Assisted with editing press releases.• Project Management: Managed a team of 2 contracted contributing bloggers and a global video agency.

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  BCIT

  • Canada
  • Higher Education
  • 700 & Above Employee

  • Media Relations Coordinator (acting)

    • Apr 2012 - Oct 2012

    British Columbia Institute of Technology (BCIT) is one of British Columbia's largest post-secondary institutions.Responsibilities:• Pitched BCIT stories to external media outlets. • Organized media events and coordinated media requests. • Wrote media releases and advisories for various events. • Member of BCIT's emergency communications team. • Wrote stories for Update, the official blog of BCIT and assisted with BCIT’s Twitter feed.

  • School and Industry Liaison Strategist

    • Jan 2011 - Apr 2012

    British Columbia Institute of Technology (BCIT) is one of British Columbia's largest post-secondary institutions.Responsibilities:• Assisted in connecting applied research activities at BCIT to its students and faculty, as well as business and industry leaders. • Offered editorial and media relations services to the team of researchers at BCIT. • Responsible for posting original content on the BCIT Applied Research blog and Twitter feed. • Was also the Applied Research Liaison Office's lead in the planning of the BCIT Student Innovation Challenge and worked closely with the Research Ethics Board.

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  Dime Magazine - 94x50

  • New York City, New York

  • Editorial Assistant

    • Jul 2009 - Feb 2010
    • New York City, New York

    DimeMag.com is your daily destination for all things hoop -NBA news and rumors, basketball videos, sneakers, and stories about your favorite ballplayers from the playground to the League.Responsibilities:• Wrote in-depth features that ran between 800-2,800 words for Dime Magazine.• Thoroughly copy-edited Dime Magazine and Bounce Magazine before they went to print. • Assisted in the writing/editing of marketing materials and proposal decks for Dime's sports marketing agency, 94 By 50. • Contributed to the creative process for Nike marketing campaigns including: the LeBron 7 NYC activation event and the Kobe V Christmas Day launch in L.A.

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  Kidzworld Media

  • Vancouver, British Columbia

  • Sports Editor

    • Jan 2007 - Oct 2008
    • Vancouver, British Columbia

    Kidzworld is the leading safe social network, for kids and teens. Responsibilities:• In charge of all the content published in the sports section of the website. • Wrote reviews for different sports products and apparel. • Communicated and collaborated daily with various PR officials across North America.