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George Oliver profile image

George Oliver

Vice President at <a class="not-italic font-text_font text-[18px] font-bold cursor-pointer text-link_color" target="_blank" href="/companies/fidelity-investments">Fidelity Investments</a>
Intro Book
Seasoned marketing and strategy expert driving business growth.
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Location
Hopedale, Massachusetts, United State...
Skills
  • Crm
  • Direct Marketing
  • Strategy
  • Analytics
  • Database Marketing
  • Show all
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Bio

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George Oliver is a seasoned marketing and strategy expert with 20+ years of experience in driving business growth through data analytics, marketing campaigns, and customer relationship management. He has led teams at top companies like Fidelity Investments, Digitas, and JPMorgan Chase, and holds a Bachelor's degree from Salesianum High School and a Certificate from the University of Pennsylvania - The Wharton School.

Experience

  • Fidelity Investments
    • United States
    • Financial Services
    • 700 & Above Employee
    • Vice President
      • Jan 2017 - Present

      Lead a group of seasoned professionals providing insights to drive business strategy utilizing data analytics, test and learn experiments and operational expertise.

    • Director, Direct Marketing
      • Apr 2008 - Dec 2016

      Lead efforts to increase investor loyalty and development, product marketing and sharpen corporate strategy utilizing data analytics and operational process management disciplines.

    • Past: Director, Customer Acquisition & Development & Sr. Campaign Manager
      • Jul 2005 - Apr 2008

      Work on team to create strategic marketing campaigns highlighting Fidelity's portfolio of investment offerings: products, investment guidance and sales/service models.

  • Digitas
    • Database Marketing Manager
      • Feb 2000 - Jul 2005

      Implemented integrated marketing campaigns based on client needs. Clients: Delta Air-Lines, American Express & MetLife

  • JPMorgan Chase
    • Manager Development Program
      • Aug 1997 - Feb 2000

      Completed the management development program in which I managed various operational & business units spanning the U.S. during a 24 month period.

Education

  • 1992 - 1996
    University of Delaware
  • 2012 - 2015
    University of Pennsylvania - The Wharton School
  • 1992 - 1996
    Salesianum High School

Suggested Services

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Industry Focus. “Marketing and Advertising”

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