Experience

• 

  Virtuzone

  • Dubai

  • Founding Partner

    • Jan 2009 - Present
    • Dubai

    Co-Founder of Virtuzone, the leading independent company formation agency in the UAE. Since its inception in 2009 Virtuzone has incorporated over 70,000 start-ups. Geoff heads up all marketing and innovation programmes.

• 

  Boeing

  • Dubai and Singapore

  • Regional Director Airline Marketing, Middle East & Asia

    • Jan 2005 - Feb 2017
    • Dubai and Singapore

    As a support to the Boeing commercial sales team, worked across more than 50 airline accounts in the Middle East and Asia. Key responsibilities included the integration of airline and Boeing marketing through the development of long-term cooperative marketing strategies.

• 

  The Executive Office of Dubai & Dubai International Finacial Center

  • Dubai, United Arab Emirates

  • Senior Marketing Manager

    • Jan 2002 - Jan 2005
    • Dubai, United Arab Emirates

    Employed by The Executive Office of Dubai (office of His Highness Sheikh Mohammed bin Rashid Al Maktoum) as one of the founding team members on the Dubai International Financial Center project. Also helped support marketing campaigns for Dubai Holding and Dubai Properties.

• 

  Emirates Airline

  • Dubai

  • Advertising & Digital Marketing Manager

    • Jan 1999 - Dec 2001
    • Dubai

    Advertising Manager for MENA region, responsible for the development of localised but centrally co-ordinated brand strategies in 25 markets. Also founded the Internet Communications Unit (ICU) and launched the flagship website for the Emirates Group, www.emirates.com, including it's first online booking engine.