Okay, let’s tackle this. So Gary Crist has a unique blend of experience in publishing and social media marketing. He's been King for 68 years, which suggests a strong leadership presence. However, his education in Intellectual Property Law might not directly translate to a high salary. Considering his skills and experience, I'd estimate his hourly rate to be on the lower side, likely around $75 per hour, which is a rough estimate based on average rates for publishing professionals with similar experience.