Experience

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  Huronia Community Foundation

  • Midland

  • Executive Director

    • Aug 2002 - Mar 2013
    • Midland

    Responsible for the launch of the community foundation and for creating high public awareness. Reported to a Board of 14 directors.Accomplishments: Developed annual business, marketing and fund development plans. Assets grew to two million. Worked in close association with professional advisors and other charities in the community. Established 62 funds with donors totaling over two million in assets that delivered over $700,000 in Grants to local charities. Developed a number of marketing and communications documents such as; a case for support, brochure, annual report, professional advisors kit, newspaper campaigns, advertorials, press releases and community presentations. Developed the ‘Circle of Honour’ Philanthropy Awards Event that recognizes individuals for giving back to the community. The event sold out each year for six years. Attained over 35 sponsors for an event. The event revenue along with investment earnings made the foundation sustainable. Developed highly successful AGMs. 154 attended the 2012 AGM. Developed quarterly e-newsletters and a robust website. See www.huroniacf.com. Responsible for a part-time bookkeeper and admin assistant. Attracted more than 50 volunteers. Secured five Ontario Trillium Foundation grants.

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  Visa

  • Toronto

  • Director Chip Initatives

    • Jun 1996 - Oct 2001
    • Toronto

    Successfully marketed a Visa Cash pilot with Scotiabank in Barrie, Ontario. This included site selection, development of an integrated Visa and Member bank marketing and public relations plan, developing a means for pilot assessment and or modification and set up research to obtain lessons learned and recommendations for improvement. The Barrie Visa Cash program became the longest running community wide stored value program worldwide.In conjunction with PricewaterhouseCoopers, assisted Visa International to develop a chip business case template. Visa Regions around the world are using this template.

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  Eaton's Credit Corporation

  • Toronto

  • National Credt Marketing Manager

    • 1968 - 1994
    • Toronto