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Garrison Anderson is a seasoned communications professional with a strong background in public speaking, leadership, and event planning. With experience in various industries, including non-profit, government, and private sectors, he has honed his skills in email marketing, fundraising, and public relations. Anderson holds a Master of Arts degree in Communication and Media Studies from Colorado State University and a Bachelor of Arts degree in Communication from Ripon College.

Experience

    • United States
    • Hospitals and Health Care
    • 100 - 200 Employee
    • Associate Communications Manager
      • Sep 2022 - Present

      - To date, I’ve increased our overall email marketing open rates by +50% and click rates by +40% by instituting various email marketing best practices including list cleaning and segmentation, AB testing, AI content generation and more.- Launched the Elevate Network – an angel investing network – and managing our ongoing deal flow newsletter highlighting MATTER’s portfolio of startup companies.- Leading design and implementation of nurture sequences driving lead generation and new business development opportunities.- Led strategy, content generation, and deployment of MATTER's LinkedIn Newsletter, "Innovation Insights."- Increase member satisfaction survey response rate by 40%.

    • Email and Communications Marketing Associate
      • Jul 2021 - Sep 2022

      - Leading email marketing and communications across the MATTER ecosystem which includes more than 700 startups from around the world, venture capital firms and angel investors, dozens of hospitals and health systems, universities and industry-leading companies to build the future of healthcare.- Driving our startup community experience and engagement by managing content for our member-exclusive community portal.- With a dynamic team, collectively designing and implementing strategic communication campaigns.- Highlight and promote our community's collective achievements.- Staff photographer.

  • Zone Coverage
    • Chicago, Illinois, United States
    • Staff Writer
      • May 2023 - Present
      • Chicago, Illinois, United States

      Covering the Green Bay Packers for Zone Coverage. Experience in writing game analysis, player profiles, breaking news and more.

  • U.S. Small Business Administration
    • Washington D.C. Metro Area
    • Program Analyst, Presidential Management Fellow
      • Sep 2018 - Jul 2021
      • Washington D.C. Metro Area

      - Led outreach and training the Women-Owned Small Business Federal Contracting Program educating thousands of contracting professionals nationwide.- Coordinated stakeholder feedback from small businesses, non-profit groups, federal agencies and congress ensuring their input was considered in the establishment of a new government program.- Managed weekly meetings with HQ and regional staff coordinating nationwide communication efforts.- Led drafting congressional budget justification.- Created data visualizations and insights around grant risk management.

  • U.S. Census Bureau
    • Washington D.C. Metro Area
    • Program Analyst
      • Oct 2019 - Feb 2020
      • Washington D.C. Metro Area

      - Collaborated on multiple high-level projects including public relations for a technology demo day, user acceptance testing for a redesign of the agency’s intranet and email marketing for the 2020 Census.- Led agency-wide promotion and education efforts to inform employees of enhancements being made to the agency's intranet site resulting in increased traffic to the site.

    • Campaign Assistant/Call-Time Manager
      • Jul 2018 - Aug 2018

      - Managed fundraising efforts resulting in $40,000 raised during the primary. - Directed grassroots volunteer efforts, including the recruitment, training and coordination of numerous teams covering an 18,000 square mile area, resulting in a 40% increase of voter turnout over the previous primary.

  • Colorado State University
    • Fort Collins, Colorado Area
    • Graduate Teaching Assistant
      • Aug 2016 - May 2018
      • Fort Collins, Colorado Area

      - Taught public speaking courses.- Delivered visual, interactive and informative lessons.- Lead all lectures, grading and administrative responsibilities.

    • Hospitality Ambassador
      • May 2017 - Aug 2017
      • Fort Collins, Colorado Area

      - Assisted in coordinating and executing major community events including a music festival, brewers festival and concert series.- Managed relationships with local businesses listening and addressing their needs, concerns and ideas on how to improve the local economy.

    • Committee Member
      • Sep 2014 - Dec 2015

      - Assisted faculty, staff, administration and trustees in assessing the current state of the college.- Collaboratively analyzed the quality of the college's extracurricular resources.- Assisted in drafting documentation for accreditation.

    • Ambassador
      • Jan 2013 - Aug 2014

    • Student Support Services Tutor
      • Jan 2013 - Jan 2014

    • Project Team Member
      • Sep 2014 - Dec 2014

      - Coordinated a charity event raising over $8,000 for Huntington's Disease Society of America.- Managed finances and corporate sponsorships for the event.

  • Ripon Area Chamber Of Commerce
    • Oshkosh, Wisconsin Area
    • Intern
      • Sep 2013 - Jan 2014
      • Oshkosh, Wisconsin Area

      - Assisted in responding to a community tragedy, a local downtown fire, by coordinating relief efforts and an influx of donations from local citizens and businesses.

Education

  • 2016 - 2018
    Colorado State University
    Master of Arts - MA, Communication and Media Studies
  • 2012 - 2016
    Ripon College
    Bachelor of Arts (B.A.), Communication

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Public Relations and Communications”

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