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I'm Frederick Treseler III, based in Chestnut Hill, Massachusetts. With over 40 years of experience in sports marketing and event management, I currently serve as the President & CEO of TRACS, Inc., where I help organizations create impactful branded engagements. I also founded and coach the Emerging Elites program, providing comprehensive training for competitive athletes. My coaching journey includes roles at the Boston Running Club and Boston College, where I established successful running programs. I hold a Bachelor of Arts in English and Foreign Languages from Providence College. Fluent in English, I am passionate about sports, leadership, and marketing strategy, leveraging my skills to inspire and guide others in the sports community.

Experience

    • President & Ceo

    • President & CEO
      • 1983 - Present

      TRACS is a sports marketing firm focused on helping organizations around the globe strategically design, build, and manage branded engagements that inspire people and deliver results for partners and participants alike.

    • Head Coach, Founder
      • May 2000 - Present

      Emerging Elites provides a science-supported system of training to meet the developmental needs of talented, committed and competitive middle school, high school and college athletes.Designed to develop the whole athlete, the Emerging Elites program surpasses traditional training and features a comprehensive approach that includes a diagnostic physical assessment, performance evaluation, individualized workouts as well as educational components. The Emerging Elites Program runs year-round with the focus on the Winter and Summer Programs, supplemented with coached training sessions in the Spring and Fall. The intent of the Emerging Elites Summer and Winter Programs is to provide student athletes with professional guidance and supplemental training when access to their high school and college coaches is typically prohibited.

    • Coach
      • 1984 - 2007

      Head coach of the running club from its inception in 1984 to 2007.

    • Director of Running Promotions, North America
      • 1998 - 2002

    • Head Coach, General Manager
      • 1991 - 1999

      Founder and head coach of 450 member community-based road, cross-country, track and multi-sport racing club. 10 Olympic Trial qualifiers in 1996.

    • High School English Teacher
      • Sep 1974 - Jun 1984

    • Head Coach, Women's Track & Field, Cross Country
      • 1979 - 1981

      Head coach and founder of the women's running program at Boston College. Led the women's cross country team to 6th place finish at Nationals in its second year (without scholarships), a school record that stood for 20 years (fall 2000). Three year record: 28-2.

    • Track Coach
      • 1976 - 1979

      Girl's varsity track head coach, 35-2 record.Boy's indoor track assistant coach, 2 State Champions.

Education

  • 1970 - 1974
    Providence College
    Bachelor of Arts (B.A.), English and Foreign Languages
  • 1966 - 1970
    Boston College High School

Suggested Services

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Industry Focus. “Sports”

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