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Fred Shea

Consultant, CVBs, DMOs, Destinations, Convention Centers at FredShea
Intro Book
Fred Shea is a seasoned hospitality professional with 18 years of experience in sales, marketing, and event management, holding senior leadership roles at prominent organizations, including Hyatt Hotels Corporation and VisitOrlando.
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Location
Daytona Beach, Florida, United States, US
Skills
  • Trade Shows
  • Hospitality Industry
  • Hotels
  • Meeting Planning
  • Strategic Partnerships
  • Show all
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Bio

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Fred Shea is a seasoned hospitality professional with extensive experience in the industry. He has held various leadership roles, including Senior Vice President of Sales and Services at VisitOrlando, where he developed strategic partnerships and oversaw business development teams to increase revenue and market share. Prior to this, he served as Vice President of Strategic Partnerships at VisitOrlando, and held positions at ConferenceDirect, Hyatt Regency Orlando, Hyatt Hotels Corporation, and Hyatt Regency Chicago. He has also managed hotel sales offices and supervised teams of over 30 hotels in the central U.S. Shea holds a Bachelor of Science Degree from Illinois State University and is proficient in multiple languages, including English, Spanish, and French. He has skills in trade shows, hospitality industry, marketing, revenue analysis, sales, and event management. Currently based in Daytona Beach, Florida, Shea brings a wealth of knowledge and expertise to his current role as a consultant for CVBs, DMOs, Destinations, and Convention Centers.

Experience

  • FredShea
    • Daytona Beach, Florida, United States
    • Consultant, CVBs, DMOs, Destinations, Convention Centers
      • Sep 2019 - Present
      • Daytona Beach, Florida, United States

  • VisitOrlando
    • Senior Vice President of Sales and Services
      • Sep 2013 - Apr 2019

      Provides leadership and direction in the areas of Sales and Services to fulfill Visit Orlando's mission of increasing Citywide and in-house group business.

    • Vice President, Strategic Partnerships
      • Jan 2010 - Sep 2013

      Responsible for developing strategic partnerships with Portfolio Accounts and overseeing business development team with the goal of increasing revenue and market share for Orlando.

  • ConferenceDirect
    • Senior Vice President
      • Nov 2008 - Jan 2010

      Responsible for supporting Associates with new business development and enhancement of customer service levels.

  • Hyatt Regency Orlando
    • Vice President Pre-opening Sales Hyatt Regency Orlando
      • Jan 2008 - Nov 2008

      Responsible for the Sales and Marketing of a 1800 room, to-be built, convention hotel adjacent to the Orlando Convention Center.

  • Hyatt Hotels Corporation
    • Vice President Sales Operations
      • Jun 1996 - Jan 2008

      Responsibilities include:Supervision of all aspects of the sales operations of full service domestic hotels and represent the company on key industry boards, at customer and industry events, and in the trade press.

    • Assistant Vice President of National Sales
      • Apr 1994 - Jun 1996

      Responsible for overseeing all domestic National Sales Offices which sell business for all hotels to major customers whose account size merits management on a corporate basis rather than by individual hotels.

    • Director of Central National Office
      • Jan 1992 - Apr 1994

      Responsible for managing the Chicago National Sales Office as this office became the prototype for the new National Sales Force.

    • Divisional Director of Sales
      • Apr 1989 - Jan 1992

      Supervised the hotel sales offices of over 30 hotels in the central U.S. while working with Regional Vice Presidents that were responsible for the hotels’ overall operations.

  • Hyatt Regency Chicago
    • Director of Sales & Marketing
      • Jan 1986 - Apr 1989

      Responsible for the Sales and Marketing efforts of this 2019 room hotel

    • Sales Manager National Accounts
      • Nov 1982 - Jan 1986

      Primarily handled management companies and tradeshows, both in-house and citywide. In addition, was responsible for marketing the 70,000 square foot in-house exhibit hall.

  • Smith Bucklin & Associates
    • Convention Manager
      • Jun 1979 - Nov 1982

      Meeting Planner for association clients

Education

  • 1973 - 1975
    Illinois State University
    Bachelor of Science Degree, Major in Psychology and a Minor in Sociology

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Hospitality”

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