Okay, let’s tackle this. So Franklin has a broad range of marketing skills, including advertising, sales, and social media marketing. He also has experience in strategic planning and new business development. Location is Fort Myers, Florida, which is a mid-sized market. Marketing professionals with his skillset and experience typically charge around $100-$200 per hour. However, considering his broad range of skills and experience, I’d estimate his rate to be around $125 per hour, which is slightly above the average for a mid-sized market.