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Francesca Pasini

Regional Head of Finance at Coca-Cola HBC
Intro Book
Seasoned finance executive with 24 years of experience leading finance teams in South and East Europe.
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Location
Zürich Metropolitan Area, CH
Languages
  • Italian Native or bilingual proficiency
  • English Full professional proficiency
  • French Professional working proficiency
  • German Limited working proficiency
  • Spanish Elementary proficiency
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Bio

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Francesca Pasini is a seasoned finance executive with 24 years of experience in leading finance teams across various countries in South and East Europe. She holds an MBA from SDA Bocconi and a Bachelor's degree in Economics from Università Cattolica del Sacro Cuore. Pasini is a Fellow of the Chartered Global Management Accountant (CGMA) and has worked for Coca-Cola HBC, starting as a Tax and Financial Accounting professional and progressing to senior roles including Country Chief Financial Officer and Regional Head of Finance.

Credentials

  • Fellow FCMA, CGMA (Chartered Global Management Accountant)
    CIMA
    Nov, 2019
    - Apr, 2026

Experience

  • Coca-Cola HBC
    • Switzerland
    • Food & Beverages
    • 700 & Above Employee
    • Regional Head of Finance
      • Oct 2021 - Present

      Regional Head of Finance - reporting to Group CFO. Responsible for ensuring business growth and performance across a very diverse set of countries across South and East Europe while spear-heading cross-country initiatives and development of Country CFOs and Finance talents.A business of 3bn Eur turnover across 14 European countries: Greece, Cyprus, Romania, Ukraine, Slovenia, Bulgaria, Serbia, Croatia, Bosnia & Herzegovina, Moldova, Armenia, Montenegro, N. Macedonia, Kosovo and Bambi confectioners’ company (a 2019 acquisition).Product portfolio: Soft drinks, Water, Juices, Energy drinks, Ice-Teas, Sport Drinks, plant-based drinks, Beer (JV and distribution of Heineken), Premium Spirits distribution, Dairy, Snacks & Confectionary (Tsakiris and Bambi), Coffee (Costa Coffee and Caffee Vergnano distribution).

    • Country Chief Financial Officer - Austria
      • Aug 2018 - Oct 2021

    • Country Chief Financial Officer - Switzerland
      • Mar 2015 - Jul 2018

    • Financial Controller
      • Feb 2013 - Feb 2015

    • Commercial Finance Manager
      • Mar 2011 - Jan 2013

    • Operations Finance Manager
      • Oct 2008 - Mar 2011

    • Finance Manager ITALY - Marketing & Commercial Business Support
      • May 2005 - Oct 2008

    • Head of Operations ITALY (Logistics and Production) Financial Services Department
      • Apr 2004 - Apr 2005

    • Tax Accounting Department Head
      • May 2000 - Mar 2004

  • .
    • Milan Area, Italy
    • Tax and Financial Accounting
      • Jan 1999 - May 2000
      • Milan Area, Italy

Education

  • 2000 - 2002
    SDA Bocconi
    MBA - Master in Business Administration
  • 1995 - 1999
    Università Cattolica del Sacro Cuore
    Bachelor (Economics Degree), Milano
  • 2021 -
    INSEAD
    Strategy in the Age of Digital Disruption
  • 2015 -
    IMD Business School
    Management Excellence Program - Coca-Cola HBC

Suggested Services

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Industry Focus. “Food & Beverages”

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