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Floydd Patric Wood

Strategy Director at 1HQ Brand Agency
Intro Book
Expert brand strategist with 10+ years of experience delivering robust brand solutions.
  • Claim this Profile
Location
Hallett Cove, South Australia, Austra...
Skills
  • Brand Strategy
  • Creative Strategy
  • Brand Design
  • Graphic Design
  • Market And Consumer Research
  • Show all
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Bio

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Topline AI
Floydd Patric Wood is a seasoned brand strategy expert with a strong background in creative strategy, brand development, and market research. With over 10 years of experience in the industry, he has held various roles as Strategy Director, Associate Strategy Director, and Design & Creative Strategy Consultant. He has worked with top brands and agencies, including 1HQ Brand Agency, Bulletproof, and Bloom.

Credentials

  • Impactful Presentations
    IDEO U
    Apr, 2021
    - Jun, 2026
  • Vinyasa Yoga 200hr Teaching Certification
    Hom Yoga
    Oct, 2015
    - Jun, 2026
  • Certificate in English Language Teaching to Adults
    University of Cambridge
    Jun, 2002
    - Jun, 2026

Experience

  • 1HQ Brand Agency
    • Singapore
    • Strategy Director
      • Apr 2023 - Present
      • Singapore
  • Bulletproof
    • United Kingdom
    • Design Services
    • 300 - 400 Employee
    • Associate Strategy Director
      • Dec 2021 - Feb 2023

    • Associate Strategy Director
      • Jul 2021 - Nov 2021

  • Freelance
    • Singapore / South Africa
    • Design & Creative Strategy Consultant
      • Nov 2020 - Jun 2021
      • Singapore / South Africa

      Creative and design strategy consultancy, across a variety of categories and markets.

  • Bloom
    • Singapore
    • Strategy Director, Asia
      • Sep 2018 - Oct 2020
      • Singapore

      Leading brand and creative strategy to establish and position the Asian business for
 UK-based brand & design agency, Bloom. Core responsibilities: business, consumer and Asian market insight analysis, trend synthesis, strategic thought leadership and provocation, creative development for bra...

  • Nicosia Creative Expresso Pte. Ltd.
    • Singapore
    • Senior Creative Strategist
      • Aug 2012 - Jul 2018
      • Singapore

      Creative and brand strategy for packaging, brand identity & vision and in-store design for prestige products, personal care and F&B categories

  • Flamingo
    • Project Director
      • Oct 2009 - May 2012

      Global & regional market research & brand consultancy for concept& communications development, exploratory research, brandstretch, portfolio architecture, category audits, across personal care,technology, media and government services categories.

    • Senior Research Executive
      • Apr 2008 - Oct 2009

    • Research Executive
      • Jul 2006 - Apr 2008

  • Three on the Bund
    • Shanghai City, China
    • Multimedia Designer
      • 2004 - 2006
      • Shanghai City, China

      Development and maintenance of brand identities for 7 luxury outlets across fine dining, F&B, spa, luxury fashion retail.Creation of all marketing / promotional materials: print & digitalProject and vendor management and co-ordination

  • Beijing Style Advertising
    • Beijing City, China
    • Graphic Designer
      • 2002 - 2004
      • Beijing City, China

Education

  • 1998 - 2001
    Rhodes University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Design”

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