Okay, let’s tackle this. So Finlay has experience as Marketing Chief, which is a senior role. Marketing leaders with experience in leading teams and developing marketing strategies can charge higher rates. However, the industry average for marketing professionals in London is around £60,000-£80,000 per year. Considering Finlay’s experience and location, I’ll estimate his hourly rate to be around £100-£150. This is slightly lower than the average marketing manager rate, but taking into account the fact that Finlay has a non-traditional background in photography, I’ll round down to £125 per hour.