Bio
Credentials
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Brand Management: Aligning Business, Brand and Behaviour
University of LondonAug, 2019- May, 2026 -
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing
IE Business SchoolJun, 2019- May, 2026 -
Brand and Product Management
IE Business SchoolJun, 2019- May, 2026 -
Channel Management and Retailing
IE Business SchoolJun, 2019- May, 2026 -
Management of Fashion and Luxury Companies
Università BocconiApr, 2019- May, 2026
Experience
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Christian Dior Couture
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Kuwait
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Client Relationship Manager
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Jun 2021 - Present
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Kuwait
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VIP Luxury Consultant
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May 2019 - Jun 2021
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Catgory Analyst
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Jan 2014 - Mar 2016
Category Analyst at Alghanim Industries Electronics division-xcite White goods and Small housewares 1-Pricing\promotions 2-Merchandising and Online Visibility on the xcite website 3-Sales analysis on Business Objects program 4-Performance Management5-Achieving Monthly Targets 6-Market Research
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Outdoor Activation Supervisor
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Jan 2013 - Jan 2014
Managing 70 promoters including two field supervisorsIn charge for promoters program and for day-to-day activities.-Responsible for the recruitment process for the promoters department -Developing policies and procedure for Promoters department including annual plan of outdoor activation-Reporting on monthly sales by preparing sales analysis; including systems evaluation.-Training, reviewing and supervising the work of the supervisors and developing collaboration, coordination and team work spirit among the promoters’ program members.-Time management and completing work within apportioned time while marinating high standards of quality.Outdoor activation- Outdoor sampling/wet sampling from planning till execution in addition to other events
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Education
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2019 - 2021Grenoble Ecole de Management
Executive Luxury And Brand Management, Luxury Management -
2019 -Università Bocconi
Management of Luxury and Fashion Companies, Managment of Luxury and Fashion Companies -
2010 - 2012Lebanese American University
Bachelor of Science (BS), Buisnes Marketing
Suggested Services
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Industry Focus. “Retail Luxury Goods and Jewelry”
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